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The new era of predictive analytics in container shipping and air cargo

  • Transportation is the backbone of globalization and international trade. Moving goods over long distances enables companies to access new markets and consumers to buy products from other parts of the world. Global trade is particularly driven by sea freight due to low cost and air cargo owing to its high speed, making both transport modes key for many industries. Anticipating future developments in transportation remains a black box for many companies. The logistics sector is characterized by high price uncertainty, market volatility, and product complexity. Transport is often organized manually and only based on employees’ experience, making it prone to error. Recent trends in international trade further complicate companies’ decisionmaking. Trends include changes in global demand, particularly driven by growing wealth in Asian countries, leading to shifts in freight rates on major trade lanes. The risk of supply chain disruptions, such as delays of container vessels, has also been increasing in the last few years. More frequent extreme weather events caused by climate change and higher traffic on shipping routes make on-time arrivals more challenging than ever. Recent breakthroughs in research indicate that novel data analytics-based methods can help to increase transparency in transportation by supporting the decision-making of shipping players. It has become evident that machine learning enhances forecast accuracy, which could enable companies to reduce uncertainty in their logistics. In our first study (Chapter 2), we1 analyze the container shipping industry to predict delays of vessels. With a forecast accuracy of 77%, we identify important influencing factors for shipping delays. This primarily includes the time between ports, piracy risk, demographics, weather, traffic in maritime chokepoints, and port congestion. In our second study (Chapter 3), we present what methods need to be applied to predict spot rates in container shipping. With an accuracy of 89%, our forecasts support the decision-making of various shipping players in negotiating their transportation contracts. My dissertation journey then took me to the air cargo industry in our third study (Chapter 4). By assessing the predictability of long-term air freight rates, we show that machine learning improves forecasts, especially for trade lanes with volatile and complex price trends. As a result, we achieve an accuracy of 93%, enabling air carriers and freight forwarders to increase their operating profits by 30%. By proposing prediction solutions featuring high accuracy, robustness, and applicability in practice, this dissertation demonstrates that predictive analytics enhance transparency in transportation. It is our hope that more advanced technologies, such as machine learning, will play an increasingly important role in future decision-making on transportation. 1The term “we” in this dissertation always refers to the authors of Viellechner and Spinler (2020, 2021a,b,c)

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Metadaten
Author:Adrian M. Viellechner
URN:urn:nbn:de:hbz:992-opus4-8990
Publisher:WHU - Otto Beisheim School of Management
Place of publication:Vallendar
Referee:Stefan Spinler, Carl Marcus Wallenburg
Document Type:Doctoral Thesis
Language:English
Date of Publication (online):2022/02/14
Date of first Publication:2022/02/14
Publishing Institution:WHU - Otto Beisheim School of Management
Granting Institution:WHU - Otto Beisheim School of Management
Date of final exam:2022/01/28
Release Date:2022/02/14
Tag:Containerschifffahrt; Güterverkehr; Luftfrachtverkehr; Prädiktive Analytik
Air freight transport; Container shipping; Freight transportation; Predictive analytics
Page Number:102
Institutes:WHU Supply Chain Management Group / Kühne Foundation Endowed Chair of Logistics Management
Licence (German):Copyright this PhD thesis