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Organisations, Individuals as Employees, Individuals as Consumers and the Relationships Between Them

  • Organisations of all shapes and sizes face a significant number of challenges that they must meet if they are to thrive in today’s globally hypercompetitive environment. Our aim is to help them deal with some of the most critical. An organisation is a collection of individuals working together in a structured way to achieve certain goals, and this understanding is central to our research interests. We aim to provide insights on current and emergent issues related to the three interconnected themes we focus on: ● the relationship between the individual as an employee and the organisation ● the relationship between the individual as a consumer and the organisation ● the relationship between the individual and the digitalised world. The recommendations that flow from our research all have in common that they are corporately socially responsible. Our framework is based on CSR, sustainability and an ethical approach.

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Metadaten
Author:Prof. Dr. Anabel Ternès, Prof. Dr. Ian Towers
URN:urn:nbn:de:0298-opus4-8501
Parent Title (English):Arabian Journal of Business and Management Review
Document Type:Article
Language:English
Date of Publication (online):2016/07/11
Year of first Publication:2014
Publishing Institution:SRH Berlin University of Applied Sciences
Release Date:2016/07/11
Volume:4
Issue:4
Link author profile:https://www.srh-berlin.de/hochschule/hochschulteam/towers-ian/
Link author profile:https://www.srh-berlin.de/hochschule/hochschulteam/ternes-anabel/
JEL-Classification:M Business Administration and Business Economics; Marketing; Accounting
Licence (German):License LogoCreative Commons - CC BY-NC-ND - Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International
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