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Abstract
In this dissertation, I explain how organisational and personal practices transcending the usual business context are consequential to the value creation process. Adopting the perspective that value creation is socially constructed, I show how shareholders and stakeholders draw on shared values and meta-economic resources to co-create value in a dynamic ecosystem. My model demonstrates that practices and interactions in non-traditional business spaces are central rather than peripheral to the value creation process. Through a two-part research study consisting of a historical case analysis and interview-based field work with elements of grounded theorising, I develop an explanatory model of non-profit competition using the salient case of a German cooperative banking group. My practice- and process-based model of relational value creation shows how deliberate and emergent frontline strategy in non-business spaces creates value, thereby broadening the narrow neoclassical focus on product and service ecosystems. Organisational and personal practices often go against the principles of profit maximisation, reproduce shared values, and occur outside business settings. They are consequential to product and service value propositions because they govern personal relationships and interactions among shareholders and stakeholders. In the case of cooperative banks, value creation involves establishing a local ecosystem, building personal relationships, enhancing trust and knowledge within these relationships, and fostering reciprocal behaviour which ultimately leads to value capture (i.e., the exchange and use of products and services). This enhances the holistic understanding of strategy by stressing emergent strategizing in non-business spaces. Moreover, it illustrates a relational notion of competition beyond product-driven innovation and growth.
In my doctoral dissertation, I conduct research on family firm decision-making, performance, and valuation. In particular, I explore (i) the role stocks—in contrast to flow-based theories used by extant research (i.e., prospect theory and its derivatives)—in share repurchasing decisions of family firms by drawing on motivation-opportunity-ability theory of behavior and the developed stock-based view on family firm decision-making, (ii) the moderating effect of national culture (i.e., the degree of masculinity) on the effects of board diversity on family firm performance by drawing on upper echelons theory, and (iii) the effects of non-family-managed family firms on firm valuation in the acquisition context by drawing on signaling theory.
In the decade following the 2008 financial crisis, the coronavirus viral disease 2019 (COVID-19) pandemic and United States (US) President Trump’s Twitter account became representations of market uncertainty, attracting the financial research of (Goodell, 2020; Benton and Philips, 2020). Due to the popularity of these events and their impact on financial markets, many unanswered questions still persist, particularly, how the financial structure has changed during this unique time. The popularity of Bitcoin, one of the main cryptocurrencies, has caused a controversial topic to arise in recent academic research, namely, whether its function compares to that of conventional precious metals such as gold and platinum. This doctoral thesis aims to fill this research gap in two ways: (i) by addressing market reactions to the COVID-19 pandemic and political news by answering the question of how US legislators traded at an industry level during the ongoing COVID-19 pandemic, and how Trump’s Twitter account could shake the equity market during a trade war, and (ii) by examining the power of the gold and platinum ratio, which was first studied by (Huang and Kilic, 2019) ), in predicting Bitcoin as well as how political sentiment could drive the returns, volatility, and volume of this cryptocurrency. This thesis contributes to the empirical evidence in the areas mentioned above due to the growing attention on the financial function of cryptocurrency, the debatable effects of political news regarding the use of social media, and the eventual and unprecedented scale of the COVID-19 pandemic.