Dancing with the dragon

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Metadaten
Author:Sascha L. Schmidt, Dominik Schreyer, Caroline Päffgen
URN:urn:nbn:de:hbz:992-opus4-5711
Subtitle (English):the quest for the Chinese football consumer
Series (Serial Number):CSM Research Report (2017)
Publisher:WHU - Otto Beisheim School of Management
Place of publication:Düsseldorf
Document Type:Book
Language:English
Date of Publication (online):2018/02/27
Year of first Publication:2017
Publishing Institution:WHU - Otto Beisheim School of Management
Release Date:2018/02/27
Tag:China; Fussball; Fussballfan; Verbraucher
China; Consumer; Football; Football fan
Page Number:46
Institutes:WHU Centers / Center for Sports and Management
Licence (German):Copyright for this publication