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An integrated portfolio approach to support market-oriented R&D planning

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Metadaten
Author:Holger Ernst, Jan Henrik Soll
URN:urn:nbn:de:hbz:992-opus4-6051
Series (Serial Number):WHU-Forschungspapier (086)
Publisher:WHU Otto Beisheim Graduate School of Management
Place of publication:Vallendar
Document Type:Working Paper
Language:English
Date of Publication (online):2018/03/31
Date of first Publication:2002/04/01
Release Date:2018/03/31
Tag:Forschung und Entwicklung; Investitionsplanung; Marktorientierung; Portfolio-Management
Capital budgeting; Market orientation; Portfolio management; Research and development
Page Number:22
Institutes:WHU Entrepreneurship and Innovation Group / Chair of Technology and Innovation Management
Licence (German):Copyright for this publication