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In this article, the Moscow Conceptualist Vadim Zakharov reflects on the intertwinement of his artistic practice and his work as book designer. One of the main insights is that, for Zakharov, art becomes interesting when it emerges from, and yet goes beyond, work. This transgression is minimal, but it is founded in the particular experience of, and reflection on, work. Zakharov’s knowledge of book design becomes a means for his artistic expression. This article implies a critique of the indeterminate potentiality of the artist, herewith questioning the post-medium condition of art.