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Tagungsbeiträge zu aktuellen Entwicklungen in der Forschung und in der Industrie.
In this paper, we address a specific tool—InnoMix—that is implemented to overcome the lack of university–industry interaction in a selected region facing structural change with its corresponding impact on the economy and society. InnoMix is facilitated and implemented by university-based transfer scouts who act as mediators and translators between the players of the regional innovation system. These transfer scouts are part of the Innovation Hub 13, in which the region’s partners and stakeholders, infrastructures and competencies are systematically networked with each other to set new impulses for knowledge and technology transfer. These new impulses are brought into the region through new transfer approaches ranging from people and tools to infrastructure. InnoMix can be considered to be a highly interactive tool to overcome the weak, direct interaction between researchers and potential corporate partners in the region to foster strong collaboration between academia and industry. InnoMix especially aims to strengthen interdisciplinary exchange to shed light on cross-disciplinary perspectives. For that reason, transfer scouts focusing on transfer activities related to the life sciences, digitalisation and lightweight construction are involved in the implementation of InnoMix. Based on 11 InnoMix running since 2019, we provide insights into the planning and preparation phase of InnoMix and the selection of relevant topics and requirements for matching participants. Furthermore, we clearly indicate which formats of InnoMix work best and in which way university–industry interactions could be curated after InnoMix is implemented.
The aim of this inquiry is to deepen our understanding of the interactions between knowledge, technologies and institutions in socio-economic process by considering the affinities and divergences of Original Institutional Economics (OIE) and neo-Schumpeterian economics (NSE). Both strands of evolutionary economic thought recognize the importance of knowledge for human progress and the role of institutions in molding this process. OIE and NSE share a common perspective in what concerns (i) the role of knowledge for socio-economic change, (ii) the behavioral dimension of technology molded by institutions, and (iii) the role of purposeful evaluation in processes of institutional and technological change. Considering these commonalities, both strands of thinking could benefit from “joining forces”. Firstly, the conceptualization of how knowledge and technologies drive human progress from a neo-Schumpeterian perspective could very much benefit from the consideration of the value system and the power structure sustaining it as put forward by OIE. Values and power appear as key determinants channeling (or retaining) knowledge towards human progress. Moreover, the role of the value system as suggested by OIE could be operationalized and further developed to explain paths of socio-economic development drawing on the conceptualization of “selection mechanisms” as put forward by neo-Schumpeterian models.
Background: Combined transport chains (such as intermodal transport), have certain advantages. The main advantage from customer points of view is the possibility to bundle freight and thereby decrease transport costs. On the other hand, a combined transport chain can cause longer transport times, due to the necessary transshipment processes.
Methods: The area around a terminal, in which a combined service has favourable properties to a customer in comparison to a direct transport, can be understood as a sales-area, in which a combined transport product is marketable. The aim of this paper was to find a method to determine the best shape and size of this area.
Results and conclusions: The paper at hand lined out a method in order to calculate such a sales area and determine which geographical points around a terminal have an advantage in comparison to a direct transport service.
For four long years and reasons well known, Greece was absent from the international bond market. Its reputation as a debtor destroyed, the little Eurozone member country was unable to finance itself like all modern states do: by selling bonds to international investors. Greece had to live off hand-outs from foreign governments and behind the shield of the European Central Bank. In the spring of 2014, however, Greece regained access to the bond markets – surprising in itself, but particularly because investor demand soared and Greece could have placed many more bonds than it did. This article analyses the causes and dynamics of this odd Odyssey. Based on document, media, and financial data reviews and expert interviewing, it evaluates the comeback of Greece and provides a brief outlook concerning the future of the country’s strategic position on the financial market. The author concludes that while Greece staged a successful comeback which was partly symbolic and theatrical, it is not yet back on track as a normal nation with mainstream public debt financing.
The coffee sector’s active engagement with sustainability issues appears to be a relatively new phenomenon. Even newer is the necessity to deal with recycling and waste. Next to the waste produced by the “coffee to go” mobile drinking culture and coffee bars, the popularity of coffee capsules – i.e. single-use containers made of metal or plastics – is creating mountains of waste unknown to the traditional method of brewing coffee. The pioneer in this premium coffee sector has been Nespresso, a subsidiary and brand of the Swiss company Nestlé. Many other companies – from discount retailers to big-brand coffee shop chains like Starbucks – have copied Nespresso’s machine-and-capsule concept, adding to both the popularity and the waste problem. Next to the problem of waste production, coffee companies are addressing the problem of ethical sourcing. A key but by no means the only element is sourcing via “fair trade” schemes. Assuming that finding answers to these sustainability challenges can have a crucial impact on future sales, this article sets out to explore coffee companies’ sustainability programmes, using the examples of Nespresso and Starbucks. It finds that both firms engage in rather similar activities, but some critical differences can be identified. Both firms have a successful record in ethical sourcing. But neither has yet developed convincing waste solutions. Nespresso’s insistence on using aluminium for its capsules remains a critical issue.
The textile industry has long been criticized for irresponsible and dangerous labour conditions in its global supply chain, particularly in very poor Asian countries like Bangladesh. The April 2013 collapse of the Rana Plaza building in Bangladesh came to be a catalyst for reaching an agreement with international labour unions: the Bangladesh Safety Accord was created. This article analyses the Accord, the involvement of European fashion companies such as Primark, H&M and Inditex, the connection with Corporate Social Responsibility (CSR) programmes, and the outlook for improved industry standards in manufacturing clothing.
Legacy of European enterprise: teaching business history in the International Management curriculum
(2014)
Business history can be a valuable, even critical element in teaching international management – not only at elite institutions and at postgraduate level, but at universities of applied sciences and in undergraduate education, too. It is specifically relevant for programs with a focus on Europe.
Students should be given a chance to discover common and connected pasts of European enterprise. The article offers a rationale for curriculum integration and discusses case selections and teaching methods for non-historians. Five exemplary themes are presented: East India companies, financial market bubbles, telegraphy, the Suez Canal, and the emergence of airlines.
Southwest Airlines, an American stock company head-quartered in Dallas, Texas, has been an early pioneer of “no-frills” airline services – some see Southwest as the mother of all low-cost carriers, developing a distinct business model. The iconic firm is also known for a unique corporate culture and management style. The “Southwest Way” is linked to key elements of corporate social responsibility (CSR) concepts, mirroring values. In the con-text of company strategy and a brief SWOT analysis, this paper analyzes and evaluates the firm’s CSR reporting in its 2011 “Southwest One” report. This report is judged on its communication style about work culture, business ethics, community investment and environmental impact of the airline.