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The web service model provides fundamental advantages compared to the classical software usage model. But transactions in the web service market have by far not reached the expected level. A reason for the tendency of market failure is the verifiable information asymmetry and uncertainty in the web service market. Besides deficiencies on the supply side, regarding configuration, display and communication of web service bundles, the limited web service knowledge of potential buyers are constitutional causes to the modest development and enforcement of the web service model. By the help of strategies derived from information economics the present study elaborates measures to take in order to prevent the market for web based services from failing. The conclusions of an online-based questioning experiment offer strategic recommendations to reduce buyer’s uncertainty in outsourcing decision. Results of the experiment point out the significant positive impact to reduce information asymmetry and transaction uncertainty in the web service market by integrating information substitutes in the web service bundle in order to transform experience and credence qualities into search qualities. It can be verified that web service customers have a higher willingness to pay when information substitutes are
integrated into the web service bundle.
Use of cloud computing in healthcare is a promising trend, particularly in utilization of smart items. Access, affordability and quality to proper healthcare is a great challenge in world society. With the utilization of smart sensors, there are possibilities to improve the quality of healthcare services whenever needed. Hence, such smart items services lead to economic advantages for the whole healthcare system. Keeping in mind these opportunities as well as challenges such as security or legal issues, it is important to bring healthcare and IT together. As a result, healthcare business processes need to be modeled in order to provide IT solutions tailored for practice-oriented applications. In this paper, we present a three-level architecture for a smart healthcare infrastructure. Our approach is based on recent literature work and results from conducted expert interviews with healthcare specialists and IT professionals. To demonstrate the applicability of this architecture model, we provide an example use-case as a template for any kind of smart sensor-based healthcare infrastructure.
Objectives/rationale: Healthcare systems all over the world are facing difficult challenges that have a direct impact and influence the delivery of healthcare services. As a response healthcare institutions are relying in the implementation of Information and communication technologies (ICTs) to overcome difficulties and satisfy patients’ demands in a cost-effective way adopting new technologies capable to innovate, extend, and redefine the way healthcare has been delivered for decades. New technological innovations such as Internet of things (IoT), Smart item technology, and cloud computing can improve the traditional e-healthcare system and extend service provision beyond the hospital facilities by using wireless sensor networks (WSN) and radio frequency identification devices (RFID), providing a new type of services advertised as “smart.” This type of services, enable doctors to treat patients remotely and allows people to do their normal daily routines, occupations, and activities while receiving appropriate, timely, and high-quality ubiquitous healthcare services.
Methods: An exploratory study is performed to review the route towards smart healthcare services, emphasizing the use of information and communication technologies (ICTs) and smart item technology as enhancers for smart healthcare services provision.
Results/findings: A new technological infrastructure promises to transform medical practice and disease prevention by empowering healthcare institutions with smart items for remote patient monitoring eliminating time-wasting procedures, reducing health costs, improving quality of service and patients satisfaction.
Implications/conclusions: Traditional e-healthcare system is transitioning into an interconnected smart-healthcare system potentiated by new technological advances capable to extend healthcare service provision and offer smart healthcare services.
We discussed the realisation of corporate social responsibility and responsible living in general with employers and employees in different companies and organisations. We found out, that most of the participants think, that they know too little about the corporate social responsibility activities of their company, evaluate the atmosphere as not really good and don’t see their own responsibility. Also they mentioned, that the employees mostly talk with each other about emotions and stories, less about facts and information. In the discussion all agreed, that it would be much more effective, if information about social responsibility is delivered by stories—by storytelling.
We prove this by a questionnaire, where we give the participants the same information about employees social and corporate social activities in a short news with numbers and also in the form of storytelling. We ask them, which text they would tell their friends, neighbours or colleagues and which text would attract them at most to motivate themselves for acting more responsible. We also ask the employees how they think this could be realised.
With the result we can show, how you can sensitize and activate people for bringing more attention, awareness and activity to a more responsible living inside and outside companies.
A high number of airlines has been switching its business concept from fixed prices for economy or business class to a system of bundles, where customers can choose among a different set of services and book flights to different prices, depending on their individual preferences. This paper aims at finding out which services are those consumers regard as most important and what therefore makes an airline a sustainable choice in terms of service. For that purpose a survey has been conducted for approx. one week, where participants have answered a set of questions online and offline. In the second chapter, the authors will explain certain ground assumptions of online consumers, stressing the importance of user-friendly websites as well as the cost of the most popular extra services offered by regular airlines and also low-cost carriers. Keeping this in mind, the survey’s results will be presented in chapter four. 105 participants gave
their opinion on what makes an airline’s service sustainable to them, the result being a mixture of good cabin crew soft skills, a minimum degree of comfort and efficiency throughout the whole time of purchasing a flight, being on board and leaving the aircraft. A user-friendly booking procedure as well as being able of leaving the airplane fast and receiving its luggage
without further waiting has - according to the survey - won over seats in the front row, high-quality menus and entertainment programs. Even the sustainability aspect having been regarded as a factor of high-quality services, is not a major criterion for travelers. What in most cases makes an airline sustainable for passengers is friendly personnel. The bundle systems are preferred, since the cabin crew aspect has not vanished completely in the airline sector, even among low budget airlines. To receive transparency and flexibility when booking a flight, saving money but knowing that a certain quality will almost always be delivered through soft skills on board could be the reason why passengers feel more comfortable with the new business concepts.
Die Umsetzung von IT-Service-Support-Prozessen auf der Basis des Referenzmodells IT Infrastructure Library (ITIL) geschieht in vielen Unternehmen derzeit mit hoher Priorität. Obwohl zur Unterstützung der Support-Prozesse eine Vielzahl von Softwarelösungen zur Verfügung stehen, basieren diese heute nicht auf Service-orientierten-Architekturen. Die Vorteile einer Service-orientierten-Architektur werden daher im Rahmen des IT-Service-Supports nicht genutzt. Der Beitrag zeigt am Beispiel eines zentralen ITIL-Support-Prozesses, dem Incident-Management, wie dieser technisch auf der Basis von Web-Services umgesetzt werden kann. Die Grundlage bilden sechs Fallstudien, in denen die Gestaltung ITIL-basierter Support-Prozesse untersucht wurde. Aufbauend auf den Fallstudien wird ein generischer Incident-Management-Prozess definiert und mit Hilfe von Web-Services umgesetzt. Dabei kommen sowohl atomare als auch aggregierte Web-Services zum Einsatz. Für ein konkretes Service-Anliegen wird der Prozessablauf grafisch beschrieben. Die Umsetzung erfolgt exemplarisch unter Zuhilfenahme der Web Services Description Language (WSDL).
Due to an enhanced customer focus in the planning, development and delivery of IT services, service-oriented IT management has become increasingly important. This paper investigates to what effect service-oriented IT management has already been put into place in European companies. Benefit and cost categories of integrating service-oriented principles into IT management processes are analyzed. Additionally success factors for implementing serviceoriented IT management are investigated. For this purpose, six case studies were conducted. The situation of IT management before and after implementation was analyzed and comments are made on the corresponding transformation projects. Based on the case studies, this paper shows three typical benefit categories of service-oriented IT management. Eight cost categories for implementing and operating service-oriented IT management processes are discussed and six success factors of pertinent re-organization projects are identified. Findings can serve as guidelines for other IT organizations and can be used as enabler for getting informed decisions regarding the initiation of service-oriented IT management. Finally, the article highlights four current trends for service-oriented IT management and further research is outlined.
Web Services appear promising to facilitate interoperability and enable Dynamic Value Webs - the on-demand aggregation of services even across enterprise boundaries. However, past experiences have shown interoperability limitations in practice mainly due to information asymmetries on the Web Services markets. This Paper describes a service-oriented architecture for building Dynamic Value Webs in mobile environments using adaptive Location-Based Services. Our concept addresses the following three predominant difficulties: (1) service adaptivity to changing conditions in mobile environments, (2) interoperability including higher levels of semantics, and (3) assuring trustworthiness to all affected parties.
The application of wireless technologies in urban areas is at the beginning of a transformation. While municipalities worldwide have invested in deploying wireless access infrastructures, the services which build up on these and add value for individuals and organizations are still at their early stage. Especially for European municipalities there is still a looming potential. This paper explores the current status of municipal wireless adoption in Europe based on the analysis of 25 initiatives in European metropolitan areas and derives a setup approach for wireless city initiatives which focuses on the definition and evaluation of innovative services. The approach includes overall design requirements, a generic stakeholder analysis as well as clusters for innovative wireless services and is illustrated by a case example of an ongoing wireless city project in Germany.
Online Service Quality of Web-based E-Mail-Services: an Empirical Study for The German Market
(2009)
E-mail services represent an essential part of the IT landscape of enterprises. Besides in-house hosting, every company can make use of offers from specialized Application Service Providers (ASPs). Former research has shown a lack of transparency in the market for web-based services. This paper summarizes the results of a study on professional web-based e-mail services catering to the German-speaking market. This research mainly addresses following questions: What are the similarities and differences between the various services in the market? To which extent do the offered services meet a corporation's requirements? What kind of methodology can be used to analyze and to compare web-based services? And, with that in mind, do web-based e-mail-services represent a serious alternative to in-house hosting of e-mail-services? To answer these questions we compared information of selected service providers on the basis of a multi-scenario utility analysis.
The inherent quality of business processes increasingly plays a significant role in the economic success of an organization. More and more business processes are supported through IT processes. In this contribution, we present a new approach which allows the continuous quality improvement of IT processes by the interconnection of IT Infrastructure Library (ITIL) reference model and process mining. On the basis of the reference model, to-be processes are set and key indicators are determined. As-is processes and their key indicators derived by process mining are subsequently compared to the to-be processes. This new approach enables the design and control of ITIL based customer support processes which will be trialed in a practice case of a customer relationship management (CRM) system. The procedural models, as well as its results, are introduced in this publication.
In order to deliver services of high quality in a cost-effective manner, processes and their support through information technology (IT) play an increasingly significant role. We present an approach, which allows optimizing the service delivery through continual process improvement. This approach combines the 7-step improvement process recommended by ITIL with process mining. On the basis of suggestions derived from process mining, performance indicators of different services are determined and subsequently compared as part of an internal benchmark. The approach, which will be trialed in practice, enables the optimization of service delivery certainly, but it is also concerned with the most effective utilization of limited resources in terms of people and tools.
Netzbasierte Dienste, im englischen Sprachraum als Web-based Services oder Hosted Services bekannt, gewinnen zunehmend an Popularität. Zahlreiche Softwareanbieter präsentieren sich am Markt als Application Service Provider (ASP), d.h. als Anbieter netzbasierter Anwendungsdienste. Hierbei kann das ASP-Modell den einzigen Vertriebskanal darstellen (reiner ASP) oder aber als Ergänzung neben das klassische Lizenzmodell treten. Während junge Firmen (wie z. B. Salesforce.com) ihr Glück als reiner ASP versuchen, wählen etablierte Anbieter im Regelfall die zuletzt genannte Option SAP mit seinem ASP-Produkt mySAP.com ist hierfür eines der bekannteren Beispiele.
Pricing web services
(2007)
This paper focuses on the challenges associated with composing and pricing web services. We present the results of an online experiment, where subjects were confronted with a variety of choices and decisions relating to web service markets and service composition. Our analysis shows that people expect the price of a composite web service to be lower than the sum of the prices of the elementary services, that is, users are not willing to pay for aggregation by a third party. To obtain a viable business model for composite web services, non-standard pricing mechanisms, such as auctions and negotiations, possibly supported by electronic agents, have to be taken into consideration. Usage-based pricing schemes, combined with an option to switch to a flat subscription, seem most appropriate to penetrate the developing market for web services.
Das SaaS-Geschäftsmodell stellt IT-Abteilungen vor neue Herausforderungen und Möglichkeiten. IT-Abteilungen sind gefordert SaaS-Angebote in bestehende IT-Landschaften zu integrieren. Zudem können IT-Abteilungen selbst SaaS-Angebot bereitstellen und sich damit einen neuen Markt unternehmensintern und unternehmensübergreifend erschließen. GobiT und ITIL können für die Steuerung des SaaS-Lieferanten- und Kundenbeziehungsmanagement und für die SaaS-Produktion sinnvoll eingesetzt werden.