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The Challenges and Opportunities of AI-Assisted Writing: Developing AI Literacy for the AI Age

  • Generative AI may significantly disrupt the teaching and practice of business communication. This study of 343 communication instructors revealed a collective view that AI-assisted writing will be widely adopted in the workplace and will require significant changes to instruction. Key perceived challenges include less critical thinking and authenticity in writing. Key perceived benefits include more efficiency and better idea generation in writing. Students will need to develop AI literacy—composed of application, authenticity, accountability, and agency—to succeed in the workplace. Recommendations are provided for instructors and administrators to ensure the benefits of AI-assisted writing can outweigh the challenges.

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Author:Peter Cardon, Carolin Fleischmann, Jolanta Aritz, Minna Logemann, Jeanette Heidewald
DOI:https://doi.org/10.1177/23294906231176517
Parent Title (English):Business and Professional Communication Quarterly
Document Type:Article (peer reviewed)
Language:English
Publication Year:2023
Tag:AI literacy; AI-assisted writing; AI-mediated communication; generative AI
First Page:1
Last Page:39