TY - CHAP U1 - Teil eines Buches A1 - Lüken, Jan-Diederich T1 - Towards a Circular Economy – Business Rationale and Steps Forward T2 - Carbon Free - The Way Forward N2 - The circular economy is a topic of increasing awareness – among the public, in politics, in business and in science. However, scientific publications on this topic come more often from technical disciplines than from business administration and even less often from economics. Yet policymakers and business leaders are already developing strategies and roadmaps for the transition to a circular economy. So what does “circular economy” mean, where does it lead, and how can companies prepare for it? This paper attempts to answer these questions by combining a political, an economic and a business perspective. AB - The circular economy is a topic of increasing awareness – among the public, in politics, in business and in science. However, scientific publications on this topic come more often from technical disciplines than from business administration and even less often from economics. Yet policymakers and business leaders are already developing strategies and roadmaps for the transition to a circular economy. So what does “circular economy” mean, where does it lead, and how can companies prepare for it? This paper attempts to answer these questions by combining a political, an economic and a business perspective. KW - Circular Economy Y1 - 2025 U6 - https://doi.org/10.1515/9783110784299-024 DO - https://doi.org/10.1515/9783110784299-024 SP - 673 EP - 732 PB - De Gruyter CY - Boston ER -