@unpublished{SickmannLe, author = {Sickmann, J{\"o}rn and Le, Huynh Bich Ngan}, title = {Eye-Tracking in Behavioural Economics and finance - A literature review}, series = {Discussion Papers in Behavioural Sciences and Economics}, volume = {2016}, journal = {Discussion Papers in Behavioural Sciences and Economics}, number = {1}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-1308}, pages = {40}, abstract = {Eye-tracking refers to a methodology that helps researchers understand visual attention by recording eye positions, pupil dilation, and capturing eye movement images of a subject. Since eye-tracking systems nowadays are becoming more and more participant-friendly and easy to use for researchers, the application of the technology in behavioral economics and finance has recently been growing fast. Specifically, over the past two decades, there have been about forty eye-tracking research papers in the field, in which more than forty percent of them has been published since the last two years. For this reason, a literature review of the relevant studies will provide an overview of the development of eye-tracking and thus help to shape future eye-tracking research in human decision making in behavioral economics and finance.}, language = {en} } @masterthesis{Medvedeva, type = {Bachelor Thesis}, author = {Medvedeva, Olga}, title = {What Marketing Strategies Are Used in the Shipping Industry?}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-6920}, school = {Hochschule Rhein-Waal}, pages = {59}, abstract = {This work is dedicated to marketing strategies used in the shipping industry. During a collection of current data about the strategies of four maritime companies from Germany, Sweden, Russia and Turkey, an empirical study with a qualitative research method of one-on-one interviews was applied. The results of the work demonstrate an active use of both traditional and digital marketing strategies such as direct mail, printed media in a form of catalogues and magazines, telemarketing, trade shows, sales promotions, face-to-face communication, email marketing, website, SEM (Search Engine Marketing), SMM (Social Media Marketing), blogging and video marketing in all the interviewed enterprises. Brand creation is important in the shipping industry and is the main reason for an implementation of marketing strategies by maritime firms due to a great amount of advantages a strong brand brings. When measuring the effectiveness of the success of implied marketing strategies, non-financial metrics are more important for shipping firms than the financial ones due to their ability to measure some elements that are related to both a brand and a shipping enterprise such as market share, customer counts, take rate, churn rate, retention rate, customer satisfaction, occupancy of a shipping enterprise with orders, delivery time and variation order.}, language = {en} } @article{Goldbach, author = {Goldbach, Carina}, title = {Out-migration from coastal areas in Ghana and Indonesia - The role of environmental factors}, series = {CESifo Economic Studies}, volume = {63}, journal = {CESifo Economic Studies}, number = {4}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-7168}, pages = {529 -- 559}, abstract = {Projections of climatic and environmental changes have generated a growing effort to assess their implications for human migration. Because migration is always a multicausal phenomenon, this study aims to disentangle the impact of environmental factors from other migration-inducing factors to shed some light on the complex relationship between the environment and migration. Thus, we conducted quantitative microlevel studies in low-lying communities in two high-mobility countries - Ghana and Indonesia - that are particularly exposed to coastal hazards like erosion, land subsidence, storm surges and an increasing sea level, and are prone to flooding on a regular basis. Different measures of environmental threats were collected, ranging from individual perceptions over the household's distance to the coast to expert opinions. We analyzed the relationships using logistic regressions and controlled for contextual factors on multiple levels. No statistically significant direct impacts of slow-onset environmental events on migration decisions could be detected. Perceptions of storms, a clearly sudden-onset event, however, were found to be significantly linked to out-migration decisions in Ghana. These findings support the hypothesis that environmental factors are generally not a primary cause of migration and their effects are rather context specific - especially for slow-onset changes.}, language = {en} } @masterthesis{Jistel, type = {Bachelor Thesis}, author = {Jistel, Roland}, title = {Male Refugees \& Prostitution in Germany: Applying Bourdieu's Theory of The Forms of Capital on Sex Work to Analyze Refugees' Integration in German Society}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-8106}, school = {Hochschule Rhein-Waal}, pages = {60}, abstract = {Due to the influx of refugee men into Germany over the past years, there is a growing interest in studying how integration can be achieved. This paper joins this conversation on how we can try to measure and understand integration in the context of which possibilities are offered by sex work. Analysing through the lens of Bourdieu's forms of capital, and illustrating how refugee men use sex work to initiate upward social movement. For this paper seven MRSW (Male Refugee Sex Workers) were interviewed. The collected data was evaluated by the method of qualitative content analysis and by taking various important analytical categories (motivations, identity, practice) supported by the existing literature, into consideration. The findings show that MRSW use sex work in diverse ways, in order to generate different kinds of profits: While raising economic capital served as the main motivation, cultural and social capitals were generated as well. Language skills, peer bonding, and being able to understand German culture served as the greatest outcomes of sex work. As the motive, we can see that financial instability drives MRSW to sex work, but that social media plays a huge role in making sex work appear as a efficient and feasible option. For the interviewed MRSW in this research, sex work did show to have a positive impact on their ability and capability to integrate into German society.}, language = {en} } @masterthesis{Vaessen, type = {Bachelor Thesis}, author = {Vaeßen, Malte}, title = {Market analysis in the industry field of implantable medical devices}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-7844}, school = {Hochschule Rhein-Waal}, pages = {53}, abstract = {This thesis deals with the problem of missing research on market analysis in the specific healthcare market of implantable medical devices. The thesis is done in collaboration with the medical device company, FEG Textiltechnik mbH, which produces medical meshes used in hernia repair. To deal with the problem, the market of mplantable medical devices in the healthcare sector as well as market analysis tools were analysed on the basis of a literature analysis. On the basis of these information a good approach was developed and tested in a case study including two test phases. One is a comparison with a market analysis from the collaborating company, FEG Textiltechnik mbH, while the other one is a theoretical example of a market analysis on the Australian market for the previously named company. The developed good approach aims at a market entry in a foreign market. The case studies showed that the good approach has a valuable potential for companies in the industry of implantable medical devices. However, some points were falsely included, which would have been better fit at later stages of the market entry. However, the good approach can be used by companies in the industry, due to its broad fit and can be further optimised with real world applications or tests and can be used outside of the industry after some modifications.}, language = {en} } @book{BrandtTiefenthalZimenkova, author = {Brandt, Kevin and Tiefenthal, Gerrit and Zimenkova, Tatiana}, title = {Wie entsteht Zusammenhalt? Perspektiven aus der Dortmunder Stadtgesellschaft}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-7907}, publisher = {Hochschule Rhein-Waal}, pages = {63}, abstract = {Wie steht es um den Zusammenhalt in der Gesellschaft? Wie wollen wir miteinander leben? Und wer sind ‚Wir' {\"u}berhaupt? Diese und {\"a}hnliche Fragen bestimmen seit einigen Jahren die Diskussionsrunden in Politsendungen, im Feuilleton und an den Stamm- und Abendbrottischen der Republik. Zur Aushandlung dieser Fragen wurden im Rahmen des Praxis-Forschungsprojekts ‚ZuNaMi' B{\"u}rger*innen der Stadt Dortmund dazu eingeladen, miteinander {\"u}ber ihre Vorstellungen von gesellschaftlichem Zusammenhalt in einer vielf{\"a}ltigen und inklusiven Stadtgemeinschaft zu beraten. Innerhalb dieser Ergebnisbrosch{\"u}re sind es somit die B{\"u}rger*innen selbst, die in R{\"u}ckgriff auf ihre geteilten Erfahrungen in einer konkreten Stadtgemeinschaft als lokale Expert*innen zu Wort kommen.}, language = {de} } @unpublished{ZimenkovaMolitorMuelleretal., author = {Zimenkova, Tatiana and Molitor, Verena and M{\"u}ller, Katrin Alida and Kronsbein, Jasmin}, title = {Between LGBTTIQ-support and heteronormativity: Constructions of nor-mality inside a school LGBTTIQ-support project in Germany}, volume = {2021}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-7417}, pages = {26}, abstract = {How does heteronormativity become visible within the discourse of LGBTTIQ-support activists at the school? Using data from non-moderated group discussions among schoolchildren aged between 14 and 18, who were involved in LGBTTIQ support projects in different schools within the German Federal State of North Rhine-Westphalia, the article reconstructs how concepts of norms and normality, heteronormativity, difference and otherness are being articulated by the students. A sequential analysis of the group discussions is used to detect the meaning of norms and normality with respect to LGBTTIQ identities, to highlight the way in which LGBTTIQ-supporters are constantly being subjected to this discourse. Simul-taneously it detects a concealed conflict between the goal setting of LGBTTIQ support and heteronormative discourse. The paper underlines the mechanisms of problematizing LGBTTIQ-identities by students and framing them as non-normality, thus showing the power of heteronormative discourse, the very discourse young LGBTTIQ-supporters are trapped in and trying to cope with.}, language = {en} } @masterthesis{Gole, type = {Bachelor Thesis}, author = {Gole, Rutu}, title = {Right to Information in the Republic of India: At the Intersection of Social Inequality}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-8937}, school = {Hochschule Rhein-Waal}, pages = {76}, abstract = {'Right to Information in the Republic of India: At the Intersection of Social Inequality' seeks to explore the interrelationship between the exercise of the right to access state-held public information and social inequality in India. A large body of literature suggests that social inequality impacts the accessibility of democratic rights while the democratization of rights strengthens civil society and anchors the process towards social equity. Drawing on this hypothesis, the methodological framework of documentary research is employed for examining the social realities surrounding India's Right to Information Act since its inception in 2005. To meet the research objective, numerous public documents that contain quantitative and qualitative data published by the government of India, experts in the field and recognized national and international organizations are referenced. The inferences drawn from this social investigation are analyzed from the lens of a theoretical triangle inclusive of: 1) Social inequality by Solga, Berger and Powell (2009) 2) Intersectionality by Hill Collins and Bilge (2016) 3) Citizenship and social class by Marshall (1950) With an aim to further explore this correlation, the effects of the utilization of the right to information on social inequities in India are examined. Standing at the intersection of social inequality in the Republic of India, the Right to Information Act 2005 exemplifies the interconnection between democratic practices and social disparity.}, language = {en} } @masterthesis{FerraresiMoura, type = {Bachelor Thesis}, author = {Ferraresi Moura, Rafaela}, title = {How Could a Global Company Communicate and Work Interculturally? Detecting Cultural Patterns of Communication to Successfully Work in a Global Company}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-17563}, school = {Hochschule Rhein-Waal}, pages = {71}, abstract = {This research considers the hidden aspects of culture suggested by Edward T. Hall and Joseph Shaules, when referring to intercultural communication. It uses the cultural dimensions from Erin Meyer, Geert Hofstede, and Richard Lewis to explain cultural misunderstandings between the German and Indian teams of a multinational. It also considers the Expectancy Violations Theory from Judee K. Burgoon to improve communication among dissimilar cultures.}, language = {en} } @inproceedings{Merbecks, author = {Merbecks, Ute}, title = {Corporate Digital Responsibility in Germany}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:1383-opus4-17637}, abstract = {Corporate Digital Responsibility (CDR) is a recently developing new management concept in response to the increasing challenges caused by digital transformation. In Germany, this self-governance approach influenced the political discussions and led to a more integrative and collaborative multi-policy strategy beyond pure regulatory regimes. The launch of the German CDR-code by the German action group in June 2021 is a milestone to capture ethical problems in digitalised firms by voluntary commitments from signatories. However, little empirical evidence on the current state of CDR-initiatives at German corporations is available up-to now. This project addresses the identified research gap by performing a qualitative analysis of the disclosed information on CDR in nonfinancial reports of the DAX 30 companies from 2020.}, language = {en} }