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Our workshop aims to discuss the terms transfer success and transfer effectiveness and to agree on a common definition with the participants on the one hand. On the other, the moderators and workshop participants together will develop a set of indicators to measure technology and knowledge transfer success by focussing on the interaction of university with industry and society. The initiators’ background is the joint research project "Transfer_i" which's name simply stands for Transfer Indicators. The research partners developed a holistic approach on the technology and knowledge transfer process to contribute to the rather fragmented state of research. In addition, the project points out its value of practice by attempting a measurement of transfer output and even its impact with quantitative and qualitative indicators.