@article{BrosigStrahringerWestner2022, author = {Christoph Brosig and Susanne Strahringer and Markus Westner}, title = {From selling machinery to hybrid offerings}, journal = {International Journal of Information Systems and Project Management}, series = {Organizational impact of digital servitization on manufacturing firms}, volume = {10}, number = {3}, pages = {5 -- 27}, doi = {10.12821/ijispm100301}, url = {https://ijispm.sciencesphere.org/archive/ijispm-100301.pdf}, year = {2022}, }