@incollection{WoehrlKorteBartletal.2023, author = {W{\"o}hrl, Andrea and Korte, Sophia and Bartl, Michael and Bilgram, Volker and Brem, Alexander}, title = {HOW TO LEVERAGE THE RIGHT USERS AT THE RIGHT TIME WITHIN USER-CENTRIC INNOVATION PROCESSES}, series = {The PDMA Handbook of Innovation and New Product Development}, booktitle = {The PDMA Handbook of Innovation and New Product Development}, editor = {Bstieler, Ludwig and Noble, Charles}, edition = {4}, publisher = {Wiley}, address = {Hoboken}, isbn = {978-1-119-89021-8}, year = {2023}, language = {en} }