@phdthesis{Marcher2024, author = {Marcher, Anja}, title = {„Arbeiten, wo andere Urlaub machen"}, url = {http://nbn-resolving.de/urn:nbn:de:bvb:824-opus4-8776}, school = {Katholische Universit{\"a}t Eichst{\"a}tt-Ingolstadt}, pages = {XII, 295 Seiten : Karte, Diagramme}, year = {2024}, abstract = {Im Tourismus stellt der Fach- und Arbeitskr{\"a}ftemangel seit Jahrzehnten eine der gr{\"o}ßten Herausforderungen dar. Ohne Migration ist die Arbeit nicht mehr bew{\"a}ltigbar. Dadurch tr{\"a}gt der Sektor zur internationalen Arbeitsmigration und -mobilit{\"a}t bei und erf{\"u}llt gleichzeitig eine wesentliche Funktion bei der Aufnahme von Menschen mit Migrationshintergrund in den Erwerbsmarkt. Die Gr{\"u}nde f{\"u}r die Einstellung von Migrant*innen sind aus Unternehmenssicht vielf{\"a}ltig; sie liegen im Spannungsfeld zwischen g{\"u}nstigen Arbeitskosten, der Schließung von Personall{\"u}cken und einem Zugewinn an Kompetenzen. Die Erfahrungen und Sichtweisen der (zugewanderten, mobilen) Arbeitskr{\"a}fte bleiben jedoch meist unber{\"u}cksichtigt. So auch in S{\"u}dtirol, einer norditalienischen Provinz, wo es kaum Studien zur dortigen Besch{\"a}ftigungssituation von Menschen mit Migrationshintergrund im Tourismus gibt, obwohl die Region bereits in den 1990er Jahren die Personalnot der Branche mithilfe von Arbeitsmigration zu l{\"o}sen versuchte. Vor diesem Hintergrund geht die vorliegende Untersuchung der Frage nach: Welche Rolle nimmt der Tourismussektor f{\"u}r Migrant*innen im Verlauf ihrer Leben ein und inwieweit erweitert oder begrenzt dieser ihre Agency (Handlungsf{\"a}higkeit)? Es geht folglich darum zu verstehen, welchen Einfluss die gegebenen Rahmenbedingungen und (insbesondere touristische) Kontexte auf die individuelle Handlungsf{\"a}higkeit von Migrant*innen haben. Arbeit erfolgt immer in einem gesellschaftlichen und geographischen Kontext; daher ist es von Interesse zu verstehen, inwieweit das Handlungsverm{\"o}gen von Arbeitskr{\"a}ften dadurch beeinflusst wird. Um die Sichtweisen und Arbeitserfahrungen von Migrant*innen im Tourismus erfassen und die Forschungsfrage beantworten zu k{\"o}nnen, wurde f{\"u}r die vorliegende Arbeit ein qualitativ-induktiver und von der Empirie geleiteter Forschungsansatz gew{\"a}hlt. Subjekte und ihre Erfahrungen sowie das Verh{\"a}ltnis von Individuum und Gesellschaft werden dadurch ins Zentrum der Untersuchung gestellt. Biographisch-narrative Interviews mit Migrant*innen und semi-strukturierte Interviews mit F{\"u}hrungskr{\"a}ften aus der S{\"u}dtiroler Beherbergung und Gastronomie dienen dazu, Ansichten aus der Perspektive der Arbeitskr{\"a}fte und Unternehmen einzufangen und ein ganzheitliches Bild zu zeichnen. Der Fokus auf die individuelle Ebene der Arbeitskr{\"a}fte und ihre Biographien gibt Aufschluss {\"u}ber Migrationsprozesse, subjektive Erfahrungen und Agency im und durch den Tourismus sowie im gesamtgesellschaftlichen Kontext. Die zentralen Untersuchungsergebnisse lassen erkennen, dass die Situation und die Handlungsf{\"a}higkeit von Migrant*innen in S{\"u}dtirol nicht nur durch den Arbeitsplatz und die Bed{\"u}rfnisse der Branche, sondern insbesondere durch ihre soziale und geographische Einbettung beeinflusst wird und Migrant*innen unterschiedliche Strategien anwenden, um ihre Arbeits- und Lebenssituation zu verbessern. Jedoch zeigen sich auch klar Benachteiligungen von Migrant*innen am Erwerbsmarkt und Einschr{\"a}nkungen ihrer Agency im Aufnahmekontext.}, subject = {S{\"u}dtirol}, language = {de} } @phdthesis{Slehat2018, author = {Slehat, Muna}, title = {Evaluation of potential tourism resources for developing different forms of tourism : case study of Iraq Al-Amir and its surrounding areas - Jordan}, url = {http://nbn-resolving.de/urn:nbn:de:bvb:824-opus4-4427}, school = {Katholische Universit{\"a}t Eichst{\"a}tt-Ingolstadt}, pages = {XX, 265 Seiten : Illustrationen, Diagramme, Karten}, year = {2018}, abstract = {This case study aims to identify, inventory and classify existing and potential tourism resources in Iraq al-Amir and its surrounding areas, which could be used as baseline data by decision-makers for future tourism development to develop, promote, and market the area. Additionally, it uses evaluation criteria to identify potential tourism resources, in order to determine suitability and likelihood of success if development does take place. Three distinct tourism segments are considered: cultural heritage, nature-based, and agritourism. Study findings are primarily based on qualitative methodology, in the form of interviews and field observations. Quantitative methodology was used to extract some of the data from maps of the case study area, as data for some of the criteria was not provided by the respondents. Analysis of the data confirms that Iraq al-Amir and its surrounding areas have abundant potential tourism resources for all three of the tourism segments analysed, particularly in terms of diversification. Findings reveal that the case study area has inadequate basic infrastructure. A major drawback to the feasibility of future tourism activities is the lack of easy access. The main access road is narrow and very winding, but it would be possible for visitors to use three existing alternative roads to access the area if they were upgraded and signposted. The lack of infrastructure is a direct result of ineffective coordination and cooperation among stakeholders, from both the public and private sectors, together with complicated regulations and laws, which has limited the extent to which the local community tourism is able to benefit from development and investment opportunities which a strong tourism industry could potentially provide. Conclusions from the case study affirm that Iraq al-Amir and its surrounding areas are suitable for tourism development, due to its diverse range of attractions, one of the major factors relating to successful tourism. Diversity of attractions is a key motivation for tourists to visit a destination. Without attractions, there is no need to supply facilities and services. Potential facilities and services provided for tourist related activities could also be used by the local population, thus significantly improving quality of life in the case study area, which currently lacks such infrastructure.}, subject = {Iraq el-Amir}, language = {en} } @phdthesis{Pendzialek2016, author = {Pendzialek, Alma Berenice}, title = {Performing tourism: Chinese outbound organized mass tourists on their travels through German tourism stages}, url = {http://nbn-resolving.de/urn:nbn:de:bvb:824-opus4-3170}, school = {Katholische Universit{\"a}t Eichst{\"a}tt-Ingolstadt}, pages = {200 Seiten : Illustrationen, Diagramme, Karten}, year = {2016}, abstract = {Tourism studies have understood tourism as a "Western" phenomenon, which tended to neglect the presence of "non-Western" tourists and to over-generalise the application and universality of their theories. By now, tourism has become a global phenomenon with growing numbers of "emergent tourists", especially from China. However, its quantitative importance, the touristic performances of this source market, and especially those of Chinese outbound organized mass tourists in western tourism stages continue to be under-researched. Moreover, the analysis of the Chinese outbound tourism phenomena encompasses mostly economic and business driven-studies and reports, which look for homogeneity instead of plurality of voices. Drawing from all of the above, the aim of this interdisciplinary research is, therefore, to explore and provide further understanding of the tourism performances of Chinese outbound organized mass tourists on German tourism stages. To achieve this, the research draws on the performance approach in tourism research. The research is based on a phenomenological approach. Part of the study's field research was conducted largely from 2011 to 2012, both in China and Germany. In China, information was gathered by using open and semi-structured in-depth expert interviews with representatives from the Chinese tourism industry, tourism boards, as well as with tourism academics. In Germany, the ethnographic fieldwork consisted of participant observations, semi-structured interviews and short questionnaires to Chinese outbound tourist members of group package tours organized by Chinese-German travel companies. Furthermore, expert interviews were conducted with German industry representatives, experts and academics in 2013. As far as the analysis of the field research is concerned, the study relies on the GABEK qualitative method of research analysis supported by the WinRelan 32 software. As part of the discussion, this research argues that the examination of tourism practices and behaviours of Chinese outbound organized mass tourists under the performance metaphor is able to provide further understanding on the previously neglected tourism consumption of "non-Western" tourists. Within the findings, it was possible to identify both modern und post-modern characteristics of the Chinese outbound organized mass market. This concurs with the recent de-differentiation between the typical tourism binaries (everyday-holiday and home-away) found in tourism theory by acknowledging that everyday conventions and habits inform touristic performances of Chinese tourists in Germany. Moreover, the research presents insights that allow to corroborate the future presence of organized mass tourists in the Chinese outbound market, as well as to de-inferiorise and de-homogenise the segment. With regard to German stages, the research highlights the opportunities and challenges Germany´s tourism industry still has ahead of it. Finally, the study presents a number of implications for future practice, which can be useful to plan a long-term strategy for Chinese outbound tourism.}, subject = {Deutschland}, language = {en} } @phdthesis{Kempf2015, author = {Kempf, Felix}, title = {Social Media-Marketing in China - eine Chancen- und Risikenanalyse und ein Strategiesystem f{\"u}r touristische Leistungstr{\"a}ger}, url = {http://nbn-resolving.de/urn:nbn:de:bvb:824-opus4-2555}, school = {Katholische Universit{\"a}t Eichst{\"a}tt-Ingolstadt}, pages = {239 S. : Ill., graph. Darst., Kt.}, year = {2015}, abstract = {In der Arbeit wird zum einen eine Chancen- und Risikenanalyse f{\"u}r den Einsatz von Social Media-Marketing im chinesischen Quellmarkt erstellt. Zum anderen wird ein Strategiesystem f{\"u}r den Einsatz von Social Media-Marketing entwickelt.}, subject = {China}, language = {de} }