The Impact of Instagram Influencer Marketing on Influencer Credibility and on Brand Perception

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Metadaten
Author:Malcolm Erick Teyang Tatah
URN:urn:nbn:de:kobv:b721-opus4-13431
Referee:Sabine Haller
Advisor:Udo Bomnüter
Document Type:Bachelor Thesis
Language:English
Date of first Publication:2019/01/03
Publishing Institution:Hochschulbibliothek HWR Berlin
Granting Institution:Hochschule für Wirtschaft und Recht Berlin
Date of final exam:2017/03/17
Release Date:2019/01/03
Page Number:79
Institutes:FB I - Wirtschaftswissenschaften / International Business Management (IBMAN) B.A.
Licence (German):License LogoUrheberrechtsschutz