TY - THES A1 - Hartung, Marvin T1 - Return on Sound: Performative Loot Box Design – How do sounds influence consumers to keep opening loot boxes? N2 - The topic of this paper is loot boxes and sound. More specifically, how and which sounds influence openers of loot boxes to have a better experience and open more loot boxes. This is done via a small scale qualitate study with two self-modified loot box simulators. KW - Loot Boxes KW - Gambling KW - Sounds KW - Income Y1 - 2021 UR - https://opus4.kobv.de/opus4-hwr/frontdoor/index/index/docId/2807 ER -