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Compliance Behavior in Networks: Evidence from a Field Experiment

  • This paper studies the spread of compliance behavior in neighborhood networks in Austria. We exploit a field experiment that varied the content of mailings sent to potential evaders of TV license fees. The data reveal a strong treatment spillover: untreated households are more likely to switch from evasion to compliance in response to mailings received by their network neighbors. Digging deeper into the properties of the spillover, we find that it is concentrated among close neighbors of the targets and increases with the treated households' diffusion centrality. Local concentration of equally treated households implies a lower spillover.

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Metadaten
Document Type:Article
Language:English
Author(s):Francesco Drago, Friederike Mengel, Christian Traxler
Parent Title (English):American Economic Journal: Applied Economics
ISSN:1945-7782 (Print) / 1945-7790 (Online)
Publication year:2020
Publishing Institution:Hertie School
First Page:96
Last Page:133
DOI:https://doi.org/10.1257/app.20170690
Release Date:2020/04/14
Tag:Consumer Economics; Economic Sociology; Economics
Volume:12
Issue:2
Notes:
This is a post-peer-review, pre-copyedit version of an article published in American Economic Journal: Applied Economics. The final authenticated version is available online at DOI: 10.1257/app.20170690
Licence of document (German):Metadaten (öffentlich), post-print
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