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Tourism is an important economic driver for numerous regions, at- tracting more than one billion visitors annually. While economically significant, excessive numbers of visitors lead to local overcrowding, which negatively im- pacts visitors’ experience and safety, and causes environmental harm. This paper proposes a practical approach to empowering destination management organiza- tions (DMOs) to manage tourist flows. We advocate for a rule-based approach that models visitor occupancy based on easily understandable influence factors like weather and date. As a central component, an ontology-guided knowledge graph ensures compatibility with diverse touristic data models and allows seam- less integration into existing infrastructures. By digitizing DMOs’ experiential knowledge, we facilitate the implementation of lean and cost-effective visitor guidance. We demonstrate our approach by implementing two applications for two different use cases. The results of our qualitative evaluation reveal the com- pelling potential for rule-based occupancy modeling approaches serving as a baseline for future visitor management systems.