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Challenges and opportunities of an open digital data infrastructure for tourism

  • With the digital transformation and the increasing technological requirements that the tourism industry has to face in the future, the importance of data quality and digital data streams is growing. As more and more data is collected from a few large platforms and often used as an exclusive basis for the development of new services, both, the tourism industry and users are becoming increasingly dependent on the business models and applications of global players. In order to guarantee a digital market for data and applications in the coming years and to find an answer on how to react actively to the outlined developments, it is necessary to consider certain data as infrastructure and as a public good. Following this thought, it must be ensured that the relevant digital information flows in tourism will be transparent and openly available as a crucial basis for innovation and new business models for the general public in the future. The provision of data as Open Data is an approach that has become more and more established worldwide andWith the digital transformation and the increasing technological requirements that the tourism industry has to face in the future, the importance of data quality and digital data streams is growing. As more and more data is collected from a few large platforms and often used as an exclusive basis for the development of new services, both, the tourism industry and users are becoming increasingly dependent on the business models and applications of global players. In order to guarantee a digital market for data and applications in the coming years and to find an answer on how to react actively to the outlined developments, it is necessary to consider certain data as infrastructure and as a public good. Following this thought, it must be ensured that the relevant digital information flows in tourism will be transparent and openly available as a crucial basis for innovation and new business models for the general public in the future. The provision of data as Open Data is an approach that has become more and more established worldwide and beyond the field of tourism, and it has been anchored in legislation since the signing of the Open Data Charter by the G8 states in June 2013 (1). In addition to increasing transparency and more data democracy, Open Data is also associated with high economic expectations. An EU study estimates that, based on the free flow of data, the added value for the European data economy could increase from just under € 300 billion in 2016 to € 739 billion in 2020 (2). For Germany, the authors of a study commissioned by the Konrad-Adenauer-Stiftung estimated between 20.1 and 131.1 billion euros in potential added value through Open Data by 2026, depending on the degree to which Open Data can be established as a key strategic component of social action (3). However, in the field of tourism, the topic of Open Data is still relatively new. For this reason, a Think Tank with international and cross-industry experts set a first goal to discuss and evaluate the significance of Open Data for the tourism industry in September 2017. At the heart of the shared vision on exploiting the emerging opportunities is the development of an Open Digital Data Infrastructure for tourism, where all relevant information in tourism should be provided as Open Data through a coordinated collaboration and cross-industry networking of stakeholders. The joint development of an Open Knowledge Graph for tourism in Europe based on Linked Open Data proposed by Prof. Dr. Fensel of the Semantic Technology Institute in Innsbruck could be an approach to realise the vision. Since trust is an important basis for creating purposeful networks of people and data, the development of coordinated strategies for the implementation of the vision was primarily considered as a leadership challenge. In addition, the need to prepare the topic of Open Data in tourism for different stakeholders in such a way that the respective challenges and opportunities for tourism become transparent and clearly understandable, was also identified. This white paper summarizes the main findings of the Think Tank and provides an overview and recommendations on current developments in Open Data in tourism. At the same time, it is a call to the industry to actively participate in the strategic discussion and to take on part of the leadership task for the implementation of an Open Digital Data Infrastructure in tourism.show moreshow less

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Metadaten
Author:Guido SommerGND
URN:urn:nbn:de:bvb:859-6194
Subtitle (English):Results of the first Think Tank on Open Data in Tourism and current developments
Place of publication:Kempten
Document Type:Report
Language:English
Year of first Publication:2018
Publishing Institution:Hochschule für angewandte Wissenschaften Kempten
Tag:BayernCloud; Digital transformation; Knowledge Graph; Linked Open Data; Open Data
Number of pages:21 Seiten
Institutes:Fakultät Tourismus-Management
Dewey Decimal Classification:0 Informatik, Informationswissenschaft, allgemeine Werke / 00 Informatik, Wissen, Systeme
3 Sozialwissenschaften / 33 Wirtschaft
Open Access:open_access
Research focus:FSP4: Soziale Innovationen
Publication Lists:Sommer, Guido
Research Project:BayernCloud – BayernCloud für den Tourismus
Publication reviewed:nicht begutachtet
Licence (German):Creative Commons - CC BY - Namensnennung 4.0 International
Release Date:2021/02/17
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