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Rethinking Rationality: Scientists’ Perspectives on Health Communication After the COVID-19 Pandemic
(2026)
During the coronavirus pandemic, scientists who worked to overcome the outbreak received recognition, but also opposition and even hostility. This article examines how the experience of the pandemic has affected the willingness of scientists to engage with the public. Derived from a comprehensive survey of 4207 scientists at German universities and research institutions, animosity towards scientists during the pandemic has created a sense of insecurity that may cause them to withdraw from the public eye. Depending on the relative strength of two cognitive appraisals, the severity of the threat and the appropriateness of the retreat option, the likelihood of respondents engaging with the public varies significantly.