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How Digital Disruption Changes Pricing Strategies and Price Models

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Metadaten
Author:Andreas Krämer, Regine Kalka
Fachbereich/Einrichtung:Hochschule Düsseldorf / Fachbereich - Wirtschaftswissenschaften
Document Type:Part of a Book
Year of Completion:2017
Language:German
Publisher:Springer
Place of publication:Cham
Parent Title (German):Phantom Ex Machina
Editor:Anshuman Khare, Brian Stewart, Rod Schatz
Pagenumber:17
First Page:87
Last Page:103
DOI:https://doi.org/10.1007/978-3-319-44468-0_6
Related URL:http://link.springer.com/10.1007/978-3-319-44468-0_6
ISBN:978-3-319-44467-3
ISBN:978-3-319-44468-0
Tag:Marketing; Preispolitik
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Licence (German):keine Lizenz - nur Metadaten
Release Date:2020/06/09