@incollection{RattayGeigerHerderetal.2007, author = {Rattay, Oliver and Geiger, Christian and Herder, Jens and Goebbels, Gernot and Nikitin, Igor}, title = {Zweih{\"a}ndige Interaktion in VR-Umgebungen}, series = {Augmented \& Virtual Reality in der Produktentstehung}, volume = {209}, booktitle = {Augmented \& Virtual Reality in der Produktentstehung}, editor = {Gausemeier, J{\"u}rgen and Grafe, Michael}, publisher = {Heinz Nixdorf Institut, Universit{\"a}t Paderborn}, address = {Paderborn}, isbn = {978-3-939350-28-6}, pages = {315 -- 332}, year = {2007}, abstract = {Einfach benutzbare VR-Anwendungen erfordern andere Interaktionstechniken als konventionelle Desktop-Anwendungen mit Maus, Tastatur und Desktop-Metapher zur Verf{\"u}gung stellen. Da solche Ans{\"a}tze in Konzeption und Realisierung deutlicher komplexer sind, m{\"u}ssen diese mit Sorgfalt ausgew{\"a}hlt werden. Folgt man der Argumentation, dass VR eine nat{\"u}rliche Interaktion mit virtuellen Objekten erm{\"o}glicht, so f{\"u}hrt dies fast zwangsl{\"a}ufig zu zweih{\"a}ndigen Interaktionstechniken f{\"u}r virtuelle Umgebungen, da Benutzer in realen Umgebungen gewohnt sind, fast ausschlie{\"i}‚lich zweih{\"a}ndig zu agieren. In diesem Beitrag geben wir eine {\"U}bersicht {\"u}ber den Stand der Technik im Bereich zweih{\"a}ndiger Interaktion, leiten Anforderungen an eine Entwicklung zweih{\"a}ndiger Interaktionstechniken in VR ab und beschreiben einen eigenen Ansatz. Dabei geht es um die zweih{\"a}ndige Interaktion bei der Simulation flexibler biegeschlaffer Bauteile (z. B. Schlauchverbindungen).}, language = {de} } @article{Herder1999, author = {Herder, Jens}, title = {Visualization of a Clustering Algorithm of Sound Sources based on Localization Errors}, series = {Journal of the 3D-Forum Society}, volume = {13}, journal = {Journal of the 3D-Forum Society}, number = {3}, pages = {66 -- 70}, year = {1999}, abstract = {A module for soundscape monitoring and visualizing resource management processes was extended for presenting clusters, generated by a novel sound source clustering algorithm. This algorithm groups multiple sound sources together into a single representative source, considering localization errors depending on listener orientation. Localization errors are visualized for each cluster using resolution cones. Visualization is done in runtime and allows understanding and evaluation of the clustering algorithm.}, language = {en} } @inproceedings{Herder1999, author = {Herder, Jens}, title = {Visualization of a Clustering Algorithm of Sound Sources based on Localization Errors}, series = {Second International Conference on Human and Computer}, booktitle = {Second International Conference on Human and Computer}, address = {Aizu-Wakamatsu}, pages = {1 -- 5}, year = {1999}, abstract = {A module for soundscape monitoring and visualizing resource management processes was extended for presenting clusters, generated by a novel sound source clustering algorithm. This algorithm groups multiple sound sources together into a single representative source, considering localization errors depending on listener orientation. Localization errors are visualized for each cluster using resolution cones. Visualization is done in runtime and allows understanding and evaluation of the clustering algorithm.}, language = {en} } @inproceedings{MyszkowskiHerderKuniietal.1996, author = {Myszkowski, Karol and Herder, Jens and Kunii, Tosiyasu L. and Ibusuki, Masumi}, title = {Visualization and analysis of occlusion for human jaws using a "functionally generated path"}, series = {IS\&T/SPIE Symp. on Electronic Imaging, Visual Data Exploration and Analysis III}, booktitle = {IS\&T/SPIE Symp. on Electronic Imaging, Visual Data Exploration and Analysis III}, publisher = {The International Society for Optical Engineering}, address = {San Jose}, doi = {10.1117/12.234684}, pages = {360 -- 367}, year = {1996}, abstract = {Dynamic characteristics of occlusion during lower jaw motion are useful in the diagnosis of jaw articulation problems and in computer-aided design/manufacture of teeth restorations. The Functionally Generated Path (FGP), produced as a surface which envelops the actual occlusal surface of the moving opponent jaw, can be used for compact representation of dynamic occlusal relations. In traditional dentistry FGP is recorded as a bite impression in a patient's mouth. We propose an efficient computerized technique for FGP reconstruction and validate it through implementation and testing. The distance maps between occlusal surfaces of jaws, calculated for multiple projection directions and accumulated for mandibular motion, provide information for FGP computation. Rasterizing graphics hardware is used for fast calculation of the distance maps. Real-world data are used: the scanned shape of teeth and the measured motion of the lower jaw. We show applications of FGP to analysis of the occlusion relations and occlusal surface design for restorations.}, language = {en} } @inproceedings{MyszkowskiOkunevaHerderetal.1997, author = {Myszkowski, Karol and Okuneva, Galina and Herder, Jens and Kunii, Tosiyasu L. and Ibusuki, Masumi}, title = {Visual Simulation of the Chewing Process for Dentistry}, series = {Visualization \& Modeling}, booktitle = {Visualization \& Modeling}, editor = {Earnshaw, Rae A. and Huw, Jones and John, Vince}, publisher = {Academic Press}, address = {London}, isbn = {0-12-227738-4}, pages = {419 -- 438}, year = {1997}, abstract = {CAD/CAM techniques are increasingly used in dentistry for the design and fabrication of teeth estorations. Important concerns are the correction of articulation problems that existed before treatment and the prevention of treatment-generated problems. These require interactive evaluation of the occlusal surfaces of teeth during mastication. Traditional techniques based on the use of casts with mechanical articulators require manual adjustment of occlusal surfaces, which becomes impractical when hard restoration materials like porcelain are used; they are also time and labor consuming and provide little visual information. We present new visual tools and a related user interface for global articulation simulation, developed for the Intelligent Dental Care System project. The aim of the simulation is visual representation of characteristics relevant to the chewing process. The simulation is based on the construction of distance maps, which are visual representations of the distributions of the distances of points in a tooth to the opposite jaw. We use rasterizing graphics hardware for fast calculation of the distance maps. Distance maps are used for collision detection and for the derivation of various characteristics showing the distribution of load on the teeth and the chewing capability of the teeth. Such characteristics can be calculated for particular positions of the jaws; cumulative characteristics are used to describe the properties of jaw movement. This information may be used for interactive design of the occlusal surfaces of restorations and for jaw articulation diagnosis. We also demonstrate elements of a user interface that exploit metaphors familiar to dentists from everyday practice.}, language = {en} } @inproceedings{MyszkowskiOkunevaHerderetal.1995, author = {Myszkowski, Karol and Okuneva, Galina and Herder, Jens and Kunii, Tosiyasu L. and Ibusuki, Masumi}, title = {Visual Simulation of the Chewing Process for Dentistry}, series = {Visualization \& Modelling, International Conf., 5-7 December, 1995}, booktitle = {Visualization \& Modelling, International Conf., 5-7 December, 1995}, address = {Leeds}, year = {1995}, abstract = {CAD/CAM techniques are increasingly used in dentistry for the design and fabrication of teeth restorations. Important concerns are the correction of articulation problems that existed beforetreatment and the prevention of treatment-generated problems. These require interactive evaluation of the occlusal surfaces of teeth during mastication. Traditional techniques based on the use of casts with mechanical articulators require manual adjustment of occlusal surfaces, which becomes impractical when hard restoration materials like porcelain are used; they are also time and labor consuming and provide little visual information. We present new visual tools and a related user interface for global articulation simulation, developed for the Intelligent Dental Care System project. The aim of the simulation is visual representation of characteristics relevant to the chewing process. The simulation is based on the construction of distance maps, which are visual representations of the distributions of the distances of points in a tooth to the opposite jaw. We use rasterizing graphics hardware for fast calculation of the distance maps. Distance maps are used for collision detection and for the derivation of various characteristics showing the distribution of load on the teeth and the chewing capability of the teeth. Such characteristics can be calculated for particular positions of the jaws; cumulative characteristics are used to describe the properties of jaw movement. This information may be used for interactive design of the occlusal surfaces of restorations and for jaw articulation diagnosis. We also demonstrate elements of a user interface that exploit metaphors familiar to dentists from everyday practice.}, language = {en} } @inproceedings{AytenHerderVonolfen2010, author = {Ayten, H{\"u}seyin and Herder, Jens and Vonolfen, Wolfgang}, title = {Visual Acceptance Evaluation of Soft Shadow Algorithms for Virtual TV Studios}, series = {HC '10 Proceedings of the 13th International Conference on Humans and Computers}, booktitle = {HC '10 Proceedings of the 13th International Conference on Humans and Computers}, publisher = {University of Aizu Press}, address = {Aizu-Wakamatsu}, pages = {66 -- 71}, year = {2010}, abstract = {Shadows in computer graphics are an important rendering aspect for spatial objects. For realtime computer applications such as games, it is essential to represent shadows as accurate as possible. Also, various tv stations work with virtual studio systems instead of real studio sets. Especially for those systems, a realistic impression of the rendered and mixed scene is important. One challenge, hence, is the creation of a natural shadow impression. This paper presents the results of an empirical study to compare the performance and quality of different shadow mapping methods. For this test, a prototype studio renderer was developed. A percentage closer filter (pcf) with a number of specific resolutions is used to minimize the aliasing issue. More advanced algorithms which generate smooth shadows like the percentage closer soft shadow (pcss) method as well as the variance shadow maps (vsm) method are analysed. Different open source apis are used to develop the virtual studio renderer, giving the benefit of permanent enhancement. The Ogre 3D graphic engine is used to implement the rendering system, benefiting from various functions and plugins. The transmission of the tracking data is accomplished with the vrpn server/client and the Intersense api. The different shadow algorithms are compared in a virtual studio environment which also casts real shadows and thus gives a chance for a direct comparison throughout the empirical user study. The performance is measured in frames per secon}, language = {en} } @inproceedings{KlapdohrWoeldeckeMarinosetal.2010, author = {Klapdohr, Monika and W{\"o}ldecke, Bj{\"o}rn and Marinos, Dionysios and Herder, Jens and Geiger, Christian and Vonolfen, Wolfgang}, title = {Vibrotactile Pitfalls: Arm Guidance for Moderators in Virtual TV Studios}, series = {HC '10 Proceedings of the 13th International Conference on Humans and Computers}, booktitle = {HC '10 Proceedings of the 13th International Conference on Humans and Computers}, publisher = {University of Aizu Press}, address = {Aizu-Wakamatsu}, pages = {72 -- 80}, year = {2010}, abstract = {For this study, an experimental vibrotactile feedback system was developed to help actors with the task of moving their arm to a certain place in a virtual tv studio under live conditions. Our intention is to improve interaction with virtual objects in a virtual set, which are usually not directly visible to the actor, but only on distant displays. Vibrotactile feedback might improve the appearance on tv because an actor is able to look in any desired direction (camera or virtual object) or to read text on a teleprompter while interacting with a virtual object. Visual feedback in a virtual studio lacks spatial relation to the actor, which impedes the adjustment of the desired interaction. The five tactors of the implemented system which are mounted on the tracked arm give additional information like collision, navigation and activation. The user study for the developed system shows that the duration for reaching a certain target is much longer in case no visual feedback is given, but the accuracy is similar. In this study, subjects reported that an activation signal indicating the arrival at the target of a drag \& drop task was helpful. In this paper, we discuss the problems we encountered while developing such a vibrotactile display. Keeping these pitfalls in mind could lead to better feedback systems for actors in virtual studio environments.}, language = {en} } @incollection{HerderWoerzbergerJuttneretal.2005, author = {Herder, Jens and W{\"o}rzberger, Ralf and Juttner, Carsten and Twelker, Uwe}, title = {Verwendung von Grafikkarten-Prozessoren (GPUs) f{\"u}r eine interaktive Produktvisualisierung in Echtzeit unter Verwendung von Shadern und Videotexturen}, series = {Augmented and Virtual Reality in der Produktentstehung}, volume = {167}, booktitle = {Augmented and Virtual Reality in der Produktentstehung}, editor = {Gausemeier, J{\"u}rgen and Grafe, Michael}, publisher = {Heinz Nixdorf Institut, Universit{\"a}t Paderborn}, address = {Paderborn}, pages = {23 -- 36}, year = {2005}, abstract = {Die Visualisierung von Produkten in Echtzeit ist in vielen Bereichen ein hilfreicher Schritt, um potentiellen Kunden eine Vorstellung vom Einsatzgebiet und einen {\"U}berblick {\"u}ber die finale Anwendung zu erlauben. In den letzten Jahren haben neue Technologien in der Grafikkartenindustrie dazu gef{\"u}hrt, dass fr{\"u}her nur auf teuren Grafikworkstations verf{\"u}gbare M{\"o}glichkeiten nun auch mit relativ kosteng{\"u}nstigen Karten, welche f{\"u}r den Einsatz in Standard-PCs konzipiert wurden, realisierbar sind. Es wird an einem Modellentwurf des Innenraums des People Cargo Movers gezeigt, wie die Beleuchtung innerhalb einer Echtzeitvisualisierung durch Shader realisiert werden kann. Als Lichtquelle wird dabei eine Landschaftsaufnahme herangezogen, welche als eine von mehreren Videotexturen eingebunden wurde. Außerdem werden real im virtuellen Studio gefilmte Personen im Innenraum gleicherma{\"i}‚en {\"u}ber Videotexturen dargestellt und ebenfalls durch die Landschaft beleuchtet.}, language = {de} } @article{HerderWoerzbergerTwelkeretal.2002, author = {Herder, Jens and W{\"o}rzberger, Ralf and Twelker, Uwe and Albertz, Stefan}, title = {Use of Virtual Environments in the Promotion and Evaluation of Architectural Designs}, series = {Journal of the 3D-Forum Society}, volume = {16}, journal = {Journal of the 3D-Forum Society}, number = {4}, pages = {117 -- 122}, year = {2002}, abstract = {Virtual environments can create a realistic impression of an architectural space during the architectural design process, providing a powerful tool for evaluation and promotion during a project's early stages. In comparison to pre-rendered animations, such as walkthroughs based on CAD models, virtual environments can offer intuitive interaction and a more life like experience. Advanced virtual environments allow users to change realtime rendering features with a few manipulations, switching between different versions while still maintaining sensory immersion. This paper reports on an experimental project in which architectural models are being integrated into interactive virtual environments, and includes demonstrations of both the possibilities and limitations of such applications in evaluating, presenting and promoting architectural designs.}, language = {en} } @inproceedings{LadwigHerderGeiger2017, author = {Ladwig, Philipp and Herder, Jens and Geiger, Christian}, title = {Towards Precise, Fast and Comfortable Immersive Polygon Mesh Modelling: Capitalising the Results of Past Research and Analysing the Needs of Professionals}, series = {ICAT-EGVE 2017 - International Conference on Artificial Reality and Telexistence and Eurographics Symposium on Virtual Environments}, booktitle = {ICAT-EGVE 2017 - International Conference on Artificial Reality and Telexistence and Eurographics Symposium on Virtual Environments}, publisher = {The Eurographics Association}, doi = {10.2312/egve.20171360}, pages = {22 -- 24}, year = {2017}, abstract = {More than three decades of ongoing research in immersive modelling has revealed many advantages of creating objects in virtual environments. Even though there are many benefits, the potential of immersive modelling has only been partly exploited due to unresolved problems such as ergonomic problems, numerous challenges with user interaction and the inability to perform exact, fast and progressive refinements. This paper explores past research, shows alternative approaches and proposes novel interaction tools for pending problems. An immersive modelling application for polygon meshes is created from scratch and tested by professional users of desktop modelling tools, such as Autodesk Maya, in order to assess the efficiency, comfort and speed of the proposed application with direct comparison to professional desktop modelling tools.}, language = {en} } @inproceedings{BrosdaDaemenDjuderijaetal.2012, author = {Brosda, Constantin and Daemen, Jeff and Djuderija, Sascha and Joeres, Stephan and Langer, Oleg and Schweitzer, Andre and Wilhelm, Andreas and Herder, Jens}, title = {TouchPlanVS Lite - A Tablet-based Tangible Multitouch Planning System for Virtual TV Studio Productions}, series = {Proceedings of the 2012 Joint International Conference on Human-Centered Computer Environments}, booktitle = {Proceedings of the 2012 Joint International Conference on Human-Centered Computer Environments}, publisher = {ACM}, address = {New York}, isbn = {978-1-4503-1191-5}, pages = {64 -- 67}, year = {2012}, abstract = {This paper presents a mobile approach of integrating tangible user feedback in today's virtual TV studio productions. We describe a tangible multitouch planning system, enabling a single user to prepare and customize scene flow and settings. Users can view and interact with virtual objects by using a tangible user interface on a capacitive multitouch surface. In a 2D setting created TV scenes are simultaneously rendered as separate view using a production/target renderer in 3D. Thereby the user experiences a closer reproduction of a final production and set assets can be reused. Subsequently, a user can arrange scenes on a timeline while maintaining different versions/sequences. The system consists of a tablet and a workstation, which does all application processing and rendering. The tablet is just an interface connected via wireless LAN.}, language = {en} } @inproceedings{HerderBrosdaDjuderijaetal.2011, author = {Herder, Jens and Brosda, Constantin and Djuderija, Sascha and Drochtert, Daniel and Genc, {\"O}mer and Joeres, Stephan and Kellerberg, Patrick and Looschen, Simon and Geiger, Christian and W{\"o}ldecke, Bj{\"o}rn}, title = {TouchPlanVS - A Tangible Multitouch Planning System for Virtual TV Studio Productions}, series = {2011 IEEE Symposium on 3D User Interfaces (3DUI)}, booktitle = {2011 IEEE Symposium on 3D User Interfaces (3DUI)}, publisher = {IEEE}, address = {Singapore}, isbn = {978-1-4577-0064-4}, doi = {10.1109/3DUI.2011.5759226}, pages = {103 -- 104}, year = {2011}, abstract = {This article presents a new approach of integrating tangible user feedback in todays virtual TV studio productions. We describe a tangible multitouch planning system, enabling multiple users to prepare and customize scene flow and settings. Users can collaboratively view and interact with virtual objects by using a tangible user interface on a shared multitouch surface. The in a 2D setting created TV scenes are simultaneously rendered on an external monitor, using a production/target renderer in 3D. Thereby the user experiences a closer reproduction of a final production. Subsequently, users are able to join together the scenes into one complex plot. Within the developing process, a video prototype of the system shows the user interaction and enables early reviews and evaluations. The requirement analysis is based on expert interviews.}, language = {en} } @inproceedings{Herder1997, author = {Herder, Jens}, title = {Tools and widgets for spatial sound authoring}, series = {CompuGraphics ' 97, Sixth International Conference on Computational Graphics and Visualization Techniques: Graphics in the Internet Age, Vilamoura, Portugal}, booktitle = {CompuGraphics ' 97, Sixth International Conference on Computational Graphics and Visualization Techniques: Graphics in the Internet Age, Vilamoura, Portugal}, address = {Portugal}, isbn = {972-8342-02-0}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:due62-opus-896}, pages = {87 -- 95}, year = {1997}, abstract = {Broader use of virtual reality environments and sophisticated animations spawn a need for spatial sound. Until now, spatial sound design has been based very much on experience and trial and error. Most effects are hand-crafted, because good design tools for spatial sound do not exist. This paper discusses spatial sound authoring and its applications, including shared virtual reality environments based on VRML. New utilities introduced by this research are an inspector for sound sources, an interactive resource manager, and a visual soundscape manipulator. The tools are part of a sound spatialization framework and allow a designer/author of multimedia content to monitor and debug sound events. Resource constraints like limited sound spatialization channels can also be simulated.}, language = {en} } @article{Herder1998, author = {Herder, Jens}, title = {Tools and Widgets for Spatial Sound Authoring}, series = {Computer Networks \& ISDN Systems}, volume = {30}, journal = {Computer Networks \& ISDN Systems}, number = {20-21}, publisher = {Elsevier}, pages = {1933 -- 1940}, year = {1998}, language = {en} } @inproceedings{AmanoMatsushitaYanagawaetal.1996, author = {Amano, Katsumi and Matsushita, Fumio and Yanagawa, Hirofumi and Cohen, Michael and Herder, Jens and Koba, Yoshiharu and Tohyama, Mikio}, title = {The Pioneer sound field control system at the University of Aizu Multimedia Center}, series = {RO-MAN '96 Tsukuba}, booktitle = {RO-MAN '96 Tsukuba}, publisher = {IEEE}, address = {Piscataway}, isbn = {0-7803-3253-9}, doi = {10.1109/ROMAN.1996.568887}, pages = {495 -- 499}, year = {1996}, abstract = {The PSFC, or Pioneer sound field control system, is a DSP-driven hemispherical 14-loudspeaker array, installed at the University of Aizu Multimedia Center. Collocated with a large screen rear-projection stereographic display the PSFC features realtime control of virtual room characteristics and direction of two separate sound channels, smoothly steering them around a configurable soundscape. The PSFC controls an entire sound field, including sound direction, virtual distance, and simulated environment (reverb level, room size and liveness) for each source. It can also configure a dry (DSP-less) switching matrix for direct directionalization. The PSFC speaker dome is about 14 m in diameter, allowing about twenty users at once to comfortably stand or sit near its sweet spot.}, language = {en} } @article{HerderCohen2002, author = {Herder, Jens and Cohen, Michael}, title = {The Helical Keyboard: Perspectives for Spatial Auditory Displays and Visual Music}, series = {Journal of New Music Research}, volume = {31}, journal = {Journal of New Music Research}, number = {3}, pages = {269 -- 281}, year = {2002}, abstract = {Auditory displays with the ability to dynamically spatialize virtual sound sources under real-time conditions enable advanced applications for art and music. A listener can be deeply immersed while interacting and participating in the experience. We review some of those applications while focusing on the Helical Keyboard project and discussing the required technology. Inspired by the cyclical nature of octaves and helical structure of a scale, a model of a piano-style keyboard was prepared, which was then geometrically warped into a helicoidal configuration, one octave/revolution, pitch mapped to height and chroma. It can be driven by MIDI events, real-time or sequenced, which stream is both synthesized and spatialized by a spatial sound display. The sound of the respective notes is spatialized with respect to sinks, avatars of the human user, by default in the tube of the helix. Alternative coloring schemes can be applied, including a color map compatible with chromastereoptic eyewear. The graphical display animates polygons, interpolating between the notes of a chord across the tube of the helix. Recognition of simple chords allows directionalization of all the notes of a major triad from the position of its musical root. The system is designed to allow, for instance, separate audition of harmony and melody, commonly played by the left and right hands, respectively, on a normal keyboard. Perhaps the most exotic feature of the interface is the ability to fork one{\~A}­s presence, replicating subject instead of object by installing multiple sinks at arbitrary places around a virtual scene so that, for example, harmony and melody can be separately spatialized, using two heads to normalize the octave; such a technique effectively doubles the helix from the perspective of a single listener. Rather than a symmetric arrangement of the individual helices, they are perceptually superimposed in-phase, co-extensively, so that corresponding notes in different registers are at the same azimuth.}, language = {en} } @incollection{HerderJaenschHorstetal.2004, author = {Herder, Jens and Jaensch, Kai and Horst, Bruno and Novotny, Thomas}, title = {Testm{\"a}rkte in einer Virtuellen Umgebung - Die Bestimmung von Preisabsatzfunktionen zur Unterst{\"u}tzung des Innovationsmanagements}, series = {Augmented and Virtual Reality in der Produktentstehung}, volume = {149}, booktitle = {Augmented and Virtual Reality in der Produktentstehung}, editor = {Gausemeier, J{\"u}rgen and Grafe, Michael}, publisher = {Heinz Nixdorf Institut, Universit{\"a}t Paderborn}, address = {Paderborn}, isbn = {3-935433-58-1}, pages = {97 -- 110}, year = {2004}, abstract = {Multimediale Technologien werden in der Marktforschung immer st{\"a}rker eingesetzt, um flexible und kosteng{\"u}nstige Studien durchzuf{\"u}hren. Im Innovationsprozess kann dabei auf die langj{\"a}hrigen Erfahrungen zur{\"u}ckgegriffen werden, die durch den Einsatz der Computersimulation in der technischen Produktentwicklung zustande gekommen sind. In sehr fr{\"u}hen Phasen des Innovationsprozesses k{\"o}nnen durch Einsatz der neuen Technologien die Markteinf{\"u}hrungskonzepte f{\"u}r neue Produkte getestet werden. Die Applikationen der virtuellen Realit{\"a}t bieten ein einzigartiges Potential, neue Produkte einschlie{\"i}‚lich des Marketingkonzeptes zu testen, ohne dass dieses Produkt bereits physisch vorhanden sein muss. Am Beispiel eines Elementes des Marketingkonzeptes, der Preispolitik, zeigt die vorliegende Studie auf, welches Potential die virtuelle Kaufsituation von Produkten bietet. Der Fokus des Projektes liegt auf der interaktiven Produktpr{\"a}sentation in einer virtuellen Umgebung, die in eine Online-Befragung mit zus{\"a}tzlichen Werbefilmen eingebettet ist. Visuell hochwertige 3D-Produktpr{\"a}sentationen versetzen den Probanden in eine virtuelle Einkaufsumgebung, die einem realen Szenario entspricht. Die virtuellen Produkte werden in mehreren Kaufentscheidungsrunden zu unterschiedlichen Preisen angeboten. Der Preisuntersuchung geht eine Pr{\"a}sentation ausgew{\"a}hlter Werbespots sowie eine produktbezogene Befragung voraus. Im Anschluss an die virtuellen Preisentscheidungen werden die Eindr{\"u}cke sowie einige Kontrollgr{\"o}en abgefragt. In weitergehenden Studien dieser Art k{\"o}nnen die Wirkungen mehrerer Marketing-Instrumente zu einem Zeitpunkt untersucht werden, in dem sich die Produkte noch im Entwicklungsprozess befinden. Auf diesem Weg lassen sich auch Wettbewerbsvorteile bestehender Produkte effizienter erkennen und nutzen. Mit den hoch entwickelten Computer- und Visualisierungstechnologien ist ein m{\"a}chtiges Werkzeug entstanden, das bereits f{\"u}r kommerzielle Pr{\"a}sentationen und Produktstudien eingesetzt wird. Zuk{\"u}nftig kann es auch in Kombination mit Internetanwendungen und klassischen Methoden der Marktforschung zu einem sehr fr{\"u}hen Zeitpunkt umfassende Erkenntnisse {\"u}ber ein Produkt liefern.}, language = {en} } @incollection{CohenHerder1998, author = {Cohen, Michael and Herder, Jens}, title = {Symbolic representations of exclude and include for audio sources and sinks: Figurative suggestions of mute/solo \& cue and deafen/confide \& harken}, series = {Virtual Environments '98, Proceedings of the Eurographics Workshop}, booktitle = {Virtual Environments '98, Proceedings of the Eurographics Workshop}, editor = {G{\"o}bel, Martin and Landauer, J{\"u}rgen and Lang, Ulrich and Wapler, Matthias}, publisher = {Springer-Verlag}, address = {Stuttgart}, isbn = {3-211-83233-5}, doi = {10.1007/978-3-7091-7519-4_23}, pages = {235 -- 242}, year = {1998}, language = {en} } @inproceedings{HerderBuentigDaemenetal.2014, author = {Herder, Jens and B{\"u}ntig, Fabian and Daemen, Jeff and Lang, Jaroslaw and L{\"u}ck, Florian and S{\"a}ger, Mitja and S{\"o}rensen, Roluf and Hermanni, Markus and Vonolfen, Wolfgang}, title = {Subtle Animations using Talent Tracking in a Virtual (TV) Studio}, series = {17th International Conference on Human and Computer}, booktitle = {17th International Conference on Human and Computer}, address = {Hamamatsu/Aizu-Wakamatsu/Duesseldorf}, url = {http://nbn-resolving.de/urn:nbn:de:hbz:due62-opus-16009}, pages = {6}, year = {2014}, abstract = {Markerless talent tracking is widely used for interactions and animations within virtual environments. In a virtual (tv) studio talents could be overburden by interaction tasks because camera and text require extensive attention. We take a look into animations and inter- actions within a studio, which do not require any special attention or learning. We show the generation of an artificial shadow from a talent, which ease the keying process, where separation of real shadows from the background is a difficult task. We also demonstrate animations of footsteps and dust. Furthermore, capturing talents' height can also be used to adjust the parameters of elements in the virtual environment, like the position and scaling of a virtual display. In addition to the talents, a rigid body was tracked as placeholder for graphics, easing the interaction tasks for a talent. Two test productions show the possibilities, which subtle animations offer. In the second production, the rendering was improved (shadows, filtering, normal maps, ...) and instead of using the rigid body to move an object (a flag), the animation was only controlled by the hand's position.}, language = {en} }