@article{ScherpenDraghiciNiemann2018, author = {Scherpen, F. and Draghici, A. and Niemann, J{\"o}rg}, title = {Customer Experience Management to Leverage Customer Loyalty in the Automotive Industry}, series = {Procedia - Social and Behavioral Sciences}, volume = {238}, journal = {Procedia - Social and Behavioral Sciences}, publisher = {Elsevier}, doi = {10.1016/j.sbspro.2018.04.014}, pages = {374 -- 380}, year = {2018}, language = {en} }