@incollection{Kalka2003,
  author    = {Kalka, Regine},
  title     = {Strategische Grundsatzentscheidungen im Messemanagement},
  booktitle = {Handbuch Messemanagement},
  editor    = {Kirchgeorg, Manfred and Dornscheidt, Werner M. and Giese, Wilhelm and Stoeck, Norbert},
  publisher = {Gabler},
  address   = {Wiesbaden},
  isbn      = {978-3-322-82461-5 978-3-322-82460-8},
  doi       = {10.1007/978-3-322-82460-8_28},
  institution = {Fachbereich - Wirtschaftswissenschaften},
  pages     = {391 -- 405},
  year      = {2003},
  language  = {de}
}