@incollection{LauszusKalka2006, author = {Lauszus, Dieter and Kalka, Regine}, title = {Preiscontrolling}, booktitle = {Handbuch Marketingcontrolling}, editor = {Sven Reinecke and Torsten Tomczak}, isbn = {978-3-409-14286-1}, doi = {10.1007/978-3-8349-9335-9_20}, url = {http://link.springer.com/10.1007/978-3-8349-9335-9_20}, year = {2006}, }