@inproceedings{EgermannLepaSchoenrocketal.2017, author = {Egermann, Hauke and Lepa, Steffen and Sch{\"o}nrock, Andreas and Herzog, Martin and Steffens, Jochen}, title = {Development and Evaluation of a General Attribute Inventory for Music in Branding}, booktitle = {Proceedings of the 25th Anniversary Conference of the European Society for the Cognitive Sciences of Music (ESCOM): "The expressive interaction with music" (Ghent, Belgium)}, editor = {Jane Ginsborg and Alexandra Lamont}, url = {https://abcdj.eu/download/development-and-evaluation-of-a-general-attribute-inventory-for-music-in-branding/}, year = {2017}, }