@incollection{KalkaSimonBoettcher1997, author = {Kalka, Regine and Simon, Hermann and B{\"o}ttcher, Stefan}, title = {Politique de prix}, booktitle = {Encyclop{\´e}die de gestion}, editor = {Yves Simon and Patrick Joffre}, isbn = {978-2-7178-3042-2}, url = {https://genes.bibli.fr/index.php?lvl=notice_display\&id=499981}, year = {1997}, }