@article{AngladaTortKellerSteffensetal.2020, author = {Anglada-Tort, Manuel and Keller, Steve and Steffens, Jochen and M{\"u}llensiefen, Daniel}, title = {The Impact of Source Effects on the Evaluation of Music for Advertising}, journal = {Journal of Advertising Research}, volume = {60}, number = {3}, doi = {10.2501/JAR-2020-016}, year = {2020}, }