@misc{Stadtelhofer2015, author = {Sarah Stadtelhofer}, title = {Flash Mob Marketing in an International Context}, editor = {Andreas Wagener}, isbn = {978-3-935565-36-3}, institution = {Wirtschaftswissenschaften}, series = {Hofer Akademische Schriften zur Digitalen {\"O}konomie}, number = {2}, type = {bachelorthesis}, year = {2015}, }