@techreport{BehrendtHaering2020, type = {Working Paper}, author = {Behrendt, Gerlinde and H{\"a}ring, Anna Maria}, title = {Crowdfunding - Finanzierungsalternative und Marketinginstrument f{\"u}r eine nachhaltige Land- und Lebensmittelwirtschaft?}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-131}, pages = {15}, year = {2020}, abstract = {Das vorliegende Arbeitspapier stellt Ergebnisse einer Fallstudie zu Crowdfunding in der {\"o}kologischen Land- und Lebensmittelwirtschaft vor. Der Schwerpunkt liegt dabei auf der Perspektive der Unternehmen. Vorgestellt werden die Motive der Unternehmen, ihre Beziehung zu Kapitalgeber*innen sowie Herausforderungen und Erfolgsfaktoren.}, subject = {Crowdfunding}, language = {de} } @article{BraunBitschHaering2021, author = {Braun, Charis Linda and Bitsch, Vera and H{\"a}ring, Anna Maria}, title = {Behind the scenes of a learning agri-food value chain: lessons from action research}, series = {Agriculture and Human Values}, volume = {39}, journal = {Agriculture and Human Values}, publisher = {Springer Science+Business Media B.V.}, issn = {1572-8366}, doi = {10.1007/s10460-021-10229-7}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-2481}, pages = {119 -- 134}, year = {2021}, abstract = {The development of sustainable agri-food systems requires not only new academic knowledge, but also concrete social and organizational change in practice. This article reflects on the action research process that supported and explored the learning process in an emerging agri-food value chain in the Berlin-Brandenburg region in eastern Germany. The action research study involved value chain actors, academic researchers, and process facilitators in a learning network. By framing the network's learning and problem solving processes in concepts of organizational learning, lessons were drawn for researchers and value chain developers. The results underline the importance of process facilitation in a learning value chain to create a social space, in which the actors in the value chain can interact and find a common basis for collaboration. In the learning process, facilitators used an iterative design to consistently align learning activities with the needs of practitioners to ensure practical relevance. To establish new practices and partnerships, value chain actors challenged existing routines and developed new ideas and visions, while at the same time improving established practices within their organizations and along the entire value chain.}, language = {en} } @inproceedings{vonMuenchhausenMarkowHaeringetal.2022, author = {von M{\"u}nchhausen, Susanne and Markow, Jekaterina and H{\"a}ring, Anna Maria and Cronien, Evelien and Fieldsend, Andrew}, title = {Are Advisors the Primary Providers of Innovation Support Services in Forestry and Agriculture? Preliminary Findings from the Project LIAISON}, series = {14th European Farming Systems Conference - Farming systems facing climate change and resources challenges (IFSA22), {\´E}vora, Portugal, 10-14 April 2022 (Session Session 1.6 - Institutions and organisations in interactive innovation, Part Theme 1 - Innovation Support Services)}, booktitle = {14th European Farming Systems Conference - Farming systems facing climate change and resources challenges (IFSA22), {\´E}vora, Portugal, 10-14 April 2022 (Session Session 1.6 - Institutions and organisations in interactive innovation, Part Theme 1 - Innovation Support Services)}, doi = {10.5281/zenodo.6466097}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-4698}, year = {2022}, abstract = {A large variety of organisations provides support for cooperative approaches in the field of research and innovation in agriculture, forestry and rural development, and acts as Innovation Support Services (ISS). The findings from ProAkis (2015) show that different types of organisations such as administrative offices, public or semi-public advisory services, rural academies/universities, producer organisations, other NGOs or private consultants engaged in the Agricultural Knowledge and Innovation System (AKIS) can act as ISS. The funding of ISS can be public, private or a mix of both. A literature review indicates that studies often focus on the larger "enabling environment" and the structure of the Agricultural Knowledge and Innovation Systems (AKIS). Moreover, many authors pay particular attention to the role of public or semi-public farm advisory organisations (Knierim et al., 2015; Sulaiman 2015). The paper is based on the analysis of more than 200 case studies of publically or privately funded interactive innovation projects within the EU and beyond. The selection of cases took place under the framework of the Horizon2020-funded European research and innovation project LIAISON. European and national databases contain several thousands of projects in agriculture, forestry and rural development. We selected projects applying the interactive innovation approach from a) EU programmes (EIP-Agri, Horizon2020, Interreg, and LIFE+); b) nationally/regionally or privately funded projects; and c) informal initiatives or networks in the agri-food, forestry, bioeconomy or nature conservation area. The results indicate that publically funded IIS play a core role for legal/administrative compliance of projects. Semi-public advisory services take up this role as well, and they are strong in linking farmers with scientists, technicians, entrepreneurs etc. However, they often exist and offer efficient ISS only for those industries that have a long tradition for a sector or area (e.g. dairy, pork, poultry or club fruit). This paper shows that different types of organisations (research institutes, farmers or producer organisations, NGOs, processing or marketing SMEs, or public bodies) provide various forms of support for the studied interactive innovation groups. No particular type of organisation such as the farm advisory services are more suitable than the other organisations for the delivery of ISS. Instead, it depends on former collaboration, the particular topic, objective or capacities available as well as the cultural/political context who engages in interactive innovation and provides innovation support.}, language = {en} } @article{BraunBitschHaering2022, author = {Braun, Charis Linda and Bitsch, Vera and H{\"a}ring, Anna Maria}, title = {Developing agri-food value chains: learning networks between exploration and exploitation}, series = {The Journal of Agricultural Education and Extension}, journal = {The Journal of Agricultural Education and Extension}, publisher = {Taylor \& Francis}, issn = {1389-224X}, doi = {10.1080/1389224X.2022.2082499}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-4700}, pages = {22}, year = {2022}, abstract = {Purpose The present study explores the development of agri-food value chains from an organizational learning perspective, using the German organic food sector as an example. We illustrate how the development of local value chains unfolds over time and outline how facilitation can support this process. Design/methodology/approach The study used an action research design to facilitate change in practice and to create new knowledge. Data were collected through qualitative interviews, participant observation, and documentation of workshops and other learning activities. Data analysis and conceptualization followed a grounded theory approach. Findings The development process of value chains occurs in three phases, from joint exploration of the problem, through a phase of experimentation and implementation, to further cultivation of established collaborations among value chain actors. The development process oscillates between intra- and inter-organizational learning as well as explorative and exploitative activities. Practical implications The results of this study can help to understand and to further professionalize the practice of value chain development and provide guidance for facilitators and other stakeholder working in this field. Theoretical implications By drawing on the theory of exploration and exploitation, the study enhances the understanding of value chains collaboration in an inter-organizational setting. The study conceptualizes the development of agri-food value chains and the role of facilitators in the process. Originality/value There is little research to date that considers the development of value chains as a collaborative learning process. The presented grounded theory of local value chain development may inform further research on the transition towards a more sustainable agri-food system.}, language = {en} } @article{BehrendtPeterSterlyetal.2022, author = {Behrendt, Gerlinde and Peter, Sarah and Sterly, Simone and H{\"a}ring, Anna Maria}, title = {Community financing for sustainable food and farming: a proximity perspective}, series = {Agriculture and Human Values}, volume = {39}, journal = {Agriculture and Human Values}, number = {3}, publisher = {Springer Nature}, doi = {10.1007/s10460-022-10304-7}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-4711}, pages = {1063 -- 1075}, year = {2022}, abstract = {An increasing number of small and medium-sized enterprises (SMEs) in the German organic agri-food sector involves citizens through different community financing models. While such models provide alternative funding sources as well as marketing opportunities to SMEs, they allow private investors to combine their financial and ethical concerns by directly supporting the development of a more sustainable food system. Due to the low level of financial intermediation, community financing is characterized by close relations between investors and investees. Against this background, we apply the proximity concept from economic geography to explore spatial and relational aspects of community financing in the German organic agri-food sector. Based on a qualitative multiple case study approach, we find that the relevance of proximity is twofold. While different forms of proximity between SMEs and their potential investors are key success factors, proximity is also considered as one desired outcome of community financing. Furthermore, our results reveal that the extent to which SMEs rely on particular proximity dimensions distinguishes two different approaches to community financing.}, language = {en} } @article{BehrendtvonMuenchhausenHaering2023, author = {Behrendt, Gerlinde and von M{\"u}nchhausen, Susanne and H{\"a}ring, Anna Maria}, title = {How to fund learning and innovation networks for sustainable agriculture: a conceptual framework}, series = {The Journal of Agricultural Education and Extension}, journal = {The Journal of Agricultural Education and Extension}, publisher = {Taylor \& Francis}, issn = {1389-224X}, doi = {10.1080/1389224X.2023.2179085}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-4724}, year = {2023}, abstract = {Purpose Learning and innovation networks for sustainable agriculture (LINSA) are considered drivers of innovation towards a more sustainable agri-food system. However, sustaining long-term funding remains a challenge for many networks. This paper aims to provide a comprehensive conceptualization of how funding relates to LINSA continuation and suggests a classification of relevant funding instruments. Design/Methodology/Approach Being purely conceptual, this paper combines perspectives of strategic management and nonprofit finance with empirical insights from innovation network literature to develop a conceptual framework on LINSA funding. Findings The conceptual framework suggests that thriving LINSA require both an appropriate funding mix, which corresponds with the benefits provided, and an anticipatory utilization of financial resources to build and maintain relevant intangible resources. The availability of funding instruments which incorporate these findings is crucial for successful LINSA. Practical Implications The conceptual framework provides guidance to practitioners and policy makers who reflect on appropriate strategies and instruments for LINSA funding. Theoretical Implications By integrating perspectives from different disciplines, namely the resource-based view and the benefits theory of nonprofit finance, this paper contributes to an increased understanding of funding in network organizations. Originality/Value This is the first paper to offer an explicit conceptualization of how funding relates to LINSA development. It also provides a classification of relevant funding instruments.}, language = {en} } @article{LauterbachBrunsHaering2023, author = {Lauterbach, Josephine and Bruns, Antonia Johanna and H{\"a}ring, Anna Maria}, title = {Exploring Consumer Preference towards the On-Farm Slaughtering of Beef in Germany: A Discrete Choice Experiment}, series = {Foods}, journal = {Foods}, number = {12}, publisher = {MDPI}, issn = {2304-8158}, doi = {10.3390/foods12183473}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7753}, pages = {15}, year = {2023}, abstract = {Current production standards and communication campaigns about animal welfare in relation to beef strongly emphasise the "humane" rearing of cattle. Aspects such as transport and slaughtering conditions are often overlooked in both production standards and communications with consumers. Long transport routes and conventional slaughtering can cause significant stress to animals and have negative impacts on their welfare and on meat quality. On-farm slaughter can address these criticisms. Communicating the value of low-stress slaughtering conditions like on-farm slaughtering may offer significant sales potential for a premium market segment. In this study, we explore consumers' preferences and willingness to pay for beef that is slaughtered on-farm rather than in conventional abattoirs. We conducted an online survey (n = 400) in 2022, with a sample that is representative of the German population with respect to gender, age, income and education. Our survey included a discrete choice experiment for the purchase of minced beef, incorporating product attributes that influence purchase decisions. These included: price, information on the social, economic and environmental benefits of regional production, different production standards (conventional/organic) and information on on-farm slaughtering. Our findings indicate that consumers derive the highest utility from a low price, followed by information about on-farm slaughtering. Participants indicated a preference for information on high animal welfare over high beef quality. We conclude that highlighting on-farm slaughtering could be a significant benefit in marketing premium beef products.}, language = {en} } @inproceedings{MarkowvonMuenchhausenHaering2022, author = {Markow, Jekaterina and von M{\"u}nchhausen, Susanne and H{\"a}ring, Anna Maria}, title = {Determinants of Success in the Multi-Level Implementation of the Multiactor Approach to Innovation in Agriculture, Forestry and Rural Development: An Analytical Framework}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7766}, pages = {212 -- 224}, year = {2022}, abstract = {The Multi-Actor Approach (MAA) is a normative standard the European Commission (EC) formally applies to many of its (co-)funded innovative projects in agriculture, forestry and rural development. The MAA requires projects 1. to build on the activities of partners with complementary types of knowledge, including in particular (representatives of) the targeted users of the project results; and 2. to ensure the joint engagement of these diverse partners in all phases of the innovation process. Projects that are required to comply with the MAA are officially called 'Multi-Actor projects'. They include some international research and innovation projects funded under the EC's Framework Programme for Research and Technological Development Horizon Europe (or its predecessor Horizon 2020), as well as local EIP Agri Operational Groups (OGs), which are co-funded by the EC and the Member States (MS). As with all public policies, several groups of actors - including the EC itself - have a legitimate interest in learning how well the MAA is being implemented by its intended target actors. A general answer to this question is complicated by the fact that Multi-Actor projects differ in many respects, such as the innovative objectives they pursue, the size and composition of their consortia, the duration of their activity, and their geographic scope. One aspect that makes it particularly difficult to identify general implementation determinants is their embeddedness in distinct multi-level governance settings. For example, while Horizon Europe-funded research project consortia operate under the direct management of the EC's agencies, OGs are funded under a measure which is formulated by the EC but implemented at the national, or in some MS, regional level. These differences inevitably have an impact on how success in the implementation of the MAA can be achieved. In this paper, we propose a framework for analysing the factors that determine success in the implementation of the MAA, as well as their interrelations. This framework builds on a review and integration of insights from various fields of social scientific research, notably research on public policy implementation, multi-level governance, and participatory approaches in agricultural policy. To test the framework, we apply it to data from four case studies of OGs that we conducted in 2020 in the frame of the H2020-funded research project LIAISON.}, language = {en} } @inproceedings{BraunBitschHaering2021, author = {Braun, Charis Linda and Bitsch, Vera and H{\"a}ring, Anna Maria}, title = {Bio-Wertsch{\"o}pfungsketten in Entwicklung: Lernende Systeme zwischen Exploration und Exploitation}, doi = {10.22004/ag.econ.317068}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7799}, year = {2021}, abstract = {Die vorliegende Studie pr{\"a}sentiert den Entwicklungsprozess von Bio-Wertsch{\"o}pfungsketten aus der Perspektive des organisationalen Lernens und geht der Frage nach, wie Ver{\"a}nderungen in Wertsch{\"o}pfungsketten gestaltet werden. Die Basis bilden Daten aus einer Aktionsforschungsstudie, die den Lernprozess von Unternehmen in einer Wertsch{\"o}pfungskette f{\"u}r Bio-Lebensmittel erforscht. Zus{\"a}tzlich wurden f{\"u}nf Gruppeninterviews mit sogenannten Wertsch{\"o}pfungskettenentwickler:innen aus verschiedenen Regionen Deutschlands gef{\"u}hrt. Die Ergebnisse bilden die Entwicklung von Wertsch{\"o}pfungsketten in drei Lernphasen ab, vom gemeinsamen Erkunden des Problems, {\"u}ber eine Phase des Gestaltens, Experimentierens und Umsetzens, bis zur Verstetigung der Zusammenarbeit zwischen den Unternehmen der Wert-sch{\"o}pfungskette. Der Ver{\"a}nderungsprozess pendelt dabei zwischen intra- und interorganisationalem sowie explorativem und exploitativem Lernen.}, language = {de} } @inproceedings{HaackSchaeferKriegeretal.2023, author = {Haack, Michaela and Sch{\"a}fer, M and Krieger, C and H{\"a}ring, Anna Maria}, title = {Bio und Regional in der Gemeinschaftsverpflegung - Herausforderungen und Ansatzpunkte am Beispiel der Einf{\"u}hrung von Bio-Weiderindfleisch}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7140}, pages = {694 -- 697}, year = {2023}, language = {de} } @inproceedings{DoerrLauterbachHaacketal.2023, author = {D{\"o}rr, J and Lauterbach, Josephine and Haack, Michaela and B{\"o}hm, U and H{\"a}ring, Anna Maria}, title = {Regionales Weiderindfleisch: Ansatzpunkte f{\"u}r den Aufbau von Wertsch{\"o}pfungsverb{\"u}nden}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7152}, pages = {698 -- 701}, year = {2023}, language = {de} } @inproceedings{WiedemannLauterbachHaering2023, author = {Wiedemann, Anne and Lauterbach, Josephine and H{\"a}ring, Anna Maria}, title = {Ethische Werte von regionalem Lammfleisch kommunizieren}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7162}, pages = {786 -- 789}, year = {2023}, language = {de} } @inproceedings{BraunJuisterHaering2023, author = {Braun, Charis Linda and Juister, Evelyn and H{\"a}ring, Anna Maria}, title = {Zusammen(-arbeit) lernen: Wissensaufbau in regionalen Wertsch{\"o}pfungsketten}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7193}, pages = {794 -- 797}, year = {2023}, language = {de} } @inproceedings{vonMuenchhausenBehrendtCronienetal.2022, author = {von M{\"u}nchhausen, Susanne and Behrendt, Gerlinde and Cronien, Evelien and Fieldsend, Andrew and H{\"a}ring, Anna Maria}, title = {The role of different types of organisations supporting interactive innovation in agriculture and forestry}, series = {Digital Book of Proceedings 14th European IFSA Symposium Farming Systems Facing Climate Change and Resource Challenges}, booktitle = {Digital Book of Proceedings 14th European IFSA Symposium Farming Systems Facing Climate Change and Resource Challenges}, editor = {Faustina, Sandra and Pinto-Correas, Teresa}, doi = {10.5281/zenodo.6562671}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7668}, pages = {195}, year = {2022}, abstract = {A large variety of organisations provides support for cooperative approaches in the field of research and innovation in agriculture, forestry and rural development, and acts as Innovation Support Services (ISS). The findings from ProAkis (2015) show that different types of organisations such as administrative offices, public or semi-public advisory services, rural academies/universities, producer organisations, other NGOs or private consultants engaged in the Agricultural Knowledge and Innovation System (AKIS) can act as ISS. The funding of ISS can be public, private or a mix of both. A first literature review indicates that studies often focus on the larger "enabling environment" and the structure of the Agricultural Knowledge and Innovation Systems (AKIS). Moreover, many authors pay particular attention to the role of public or semi-public advisory organisations (Knierim et al., 2015; Sulaiman 2015). The aim of this paper is to assess the different types of organisations that provide support for interactive innovation, and to analyse the particular role of each type of organisation for interactive innovation projects. Particular attention will be payed to the divers group of organisations that are not part of a (semi)-public advisory organisation. The paper is based on the analysis of more than 200 case studies of publically or privately funded interactive innovation projects within the EU and beyond. The selection of cases took place under the framework of the project LIAISON funding by the EU research and innovation programme Horizon 2020 (grant agreement No 773418). European and national databases contain several thousands of projects in agriculture, forestry and rural development. We selected projects applying the interactive innovation approach from a) EU programmes (EIP-Agri, Horizon2020, Interreg, and LIFE+); b) nationally/regionally or privately funded projects; and c) informal initiatives or networks in the agri-food, forestry, bioeconomy or nature conservation area. Preliminary results indicate that publically funded IIS play a core role for legal/administrative compliance of projects. Semi-public advisory services take up this role as well, and they are strong in linking farmers with scientists, technicians, entrepreneurs etc. However, they often exist and offer efficient ISS only for those industries that have a long tradition for a sector or area (e.g. dairy, pork, poultry or club fruit). Niche sectors or industries with little policy engagement often lack the support of a publically funded advisory service but profit more from producer organisations or rural academies/universities when they take up the role of ISS.}, language = {en} } @inproceedings{HaackLauterbachHaering2021, author = {Haack, Michaela and Lauterbach, Josephine and H{\"a}ring, Anna Maria}, title = {Developing sustainable business models for extensive cattle grazing systems that contribute to increase biodiversity and preserve cultural landscapes}, series = {Landscape 2021 Diversity for sustainable and resilient agriculture, Online conference, 20.-22.09.2021}, booktitle = {Landscape 2021 Diversity for sustainable and resilient agriculture, Online conference, 20.-22.09.2021}, editor = {Leibniz-Zentrum f{\"u}r Agrarlandschaftsforschung (ZALF),}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7739}, pages = {278}, year = {2021}, abstract = {Regionally and sustainably produced food is becoming increasingly important to both consumers and policy makers. Extensive cattle grazing systems linked to biodiverse grassland meet consumer demands for animal welfare and provide a number of ecosystem services. In the Federal State of Brandenburg, suckler cow husbandry is of particular importance due to the low yielding soils and the high proportion of grassland areas. Grazing of lower quality grassland with cattle can increase biodiversity and preserve the cultural landscape. Since the offspring of suckler cows is mostly sold to supra-regional fattening farms, the valorisation of grassland has yet to take place within the region. The reasons for the transfer of added value are manifold and range from a lack of regional structures for slaughtering, processing and logistics to a lack of market opportunities and low profit margins. In order to increase the regional added value of beef from pasture-based farming, business models need to be developed that distribute risks and benefits along the value chain, and correspond to consumers who are willing to contribute to sustainability efforts. Using the approach of a living lab, the R+D project ""WertWeideVerbund"" aims to develop and test models of cooperation and coordination between stakeholders in the beef value chain in Brandenburg. The present paper aims to illustrate the basic requirements and expectations of the different stakeholder groups along the value chain of beef for the development of regional value-based cooperation. Interviews and focus groups with farmers, slaughtering, processing, potential bulk purchasers (canteen kitchens, food retailers and butchers) and interest groups (farmers, landscape conservation) will be conducted by August 2021. Furthermore, a panel study with 1000 participants will identify consumers' priorities for beef consumption. Preliminary results show that, in addition to organisational-legal requirements, the definition of a common value basis is of particular importance for the development of cooperation. For this purpose, the stakeholders along the value chain defined minimum requirements as well as requirements for a premium quality standard for high animal welfare husbandry of cattle. The discussed quality requirements include aspects such as suckler cow husbandry, minimum grazing period (at least during the vegetation period), fattening (e.g. dry bedding options, outdoor access) and feeding (minimum share of farm-produced feed, GMO, origin of soya-based feed, etc.). With regard to animal welfare, other relevant criteria involve animal health (use of antibiotics), transport time and stress-free slaughtering. Furthermore, aspects such as transparency along the value chain (regionality), participation in a quality assurance system (e.g. Participatory Guarantee Systems, animal welfare officers) and fair remuneration of the producers are also considered as basic prerequisites in order to successfully establish a value- based cooperation Starting in September 2021, potential business models, based on the discussed quality requirements, will be developed in cooperation with interested stakeholders and tested and evaluated in an iterative process.}, language = {en} } @inproceedings{LauterbachHaackHaering2023, author = {Lauterbach, Josephine and Haack, Michaela and H{\"a}ring, Anna Maria}, title = {Artgerecht, regional und biodiversit{\"a}tsf{\"o}rdernd - Welche Mehrwerte sind Rindfleischk{\"a}ufer*innen besonders wichtig?}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7104}, pages = {668 -- 671}, year = {2023}, language = {de} } @inproceedings{HofstaetterHaeringScholz2023, author = {Hofst{\"a}tter, J and H{\"a}ring, Anna Maria and Scholz, S}, title = {Bl{\"u}hstreifen f{\"u}r Brandenburg - Neue Richtlinie, neue Perspektiven}, series = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, booktitle = {One Step Ahead - einen Schritt voraus! : Beitr{\"a}ge zur 16. Wissenschaftstagung {\"O}kologischer Landbau : Frick, 7. bis 10. M{\"a}rz 2023}, editor = {Bibic, Vanessa and Schmidtke, Knut}, publisher = {Verlag Dr. K{\"o}ster}, isbn = {978-3-96831-055-8}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-7113}, pages = {682 -- 685}, year = {2023}, language = {de} } @article{FieldsendVargaBiroetal.2022, author = {Fieldsend, Andrew and Varga, Eszter and Bir{\´o}, Szabolcs and von M{\"u}nchhausen, Susanne and H{\"a}ring, Anna Maria}, title = {Multi-actor co-innovation partnerships in agriculture, forestry and related sectors in Europe: Contrasting approaches to implementation}, series = {Agricultural Systems}, volume = {202}, journal = {Agricultural Systems}, publisher = {Elsevier}, issn = {1873-2267}, doi = {10.1016/j.agsy.2022.103472}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-6475}, pages = {14}, year = {2022}, abstract = {CONTEXT Innovation is an important driver of increased productivity, sustainability and resilience in agriculture, forestry and related sectors. An analysis of how different types of multi-actor co-innovation partnerships function can help to identify the reasons why some are more successful than others in 'speeding up' innovation. OBJECTIVE To provide a framework for the analysis of the co-innovation process, we developed a multidimensional conceptual typology of co-innovation activities based on a review of 200 such partnerships involving farmers and foresters from across Europe. This framework is based on innovation systems theory and the prevailing policy context of the 'multi-actor approach'. METHODS The overarching concept or dependent variable measured by the typology is 'effectiveness of co-innovation by a multi-actor partnership' and the two dimensions of the overarching concept are the 'structural components of the Organisational Innovation System', with four categories, and 'attitude towards interaction', with two categories. The result is a matrix of eight 'ideal types' of co-innovation activity. These eight types are characterised according to first-order constructs derived from our research data. RESULTS AND CONCLUSIONS The results show that the co-innovation process can successfully take contrasting forms according to the 'contextual contingencies' encountered by the partnership. In other words, no one ideal type is intrinsically 'superior' to another but may be more 'appropriate' in given circumstances. Factors influencing approaches to implementation include actor capacities, aspirations and networks, the co-innovation topic and its influence on the partnership size and the workplan structure, the type of co-innovation activity outputs and the need to engage with the 'larger periphery' of stakeholders, and the nature of the enabling environment. SIGNIFICANCE The typology is not a classification since the ideal types represent organisational forms that might exist rather than real partnerships. However, the analytical framework it provides will help policy makers and programme managers to develop targeted interventions, according to actor needs and local circumstances, for 'speeding up' innovation.}, language = {en} } @article{MarkowFieldsendvonMuenchhausenetal.2023, author = {Markow, Jekaterina and Fieldsend, Andrew and von M{\"u}nchhausen, Susanne and H{\"a}ring, Anna Maria}, title = {Building agricultural innovation capacity from the bottom up: Using spillover effects from projects to strengthen agricultural innovation systems}, series = {Agricultural Systems}, journal = {Agricultural Systems}, number = {209}, publisher = {Elsevier}, issn = {0308-521X}, doi = {10.1016/j.agsy.2023.103670}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-6853}, pages = {10}, year = {2023}, abstract = {CONTEXT Current research emphasises that agricultural innovation projects are influenced in multiple ways by the Agricultural Innovation Systems (AIS) in which they operate. Yet little attention has been paid to the reverse direction of this relationship, i.e. how agricultural innovation projects affect AIS in the course of their innovative activities. Accordingly, there are currently no tools to measure such AIS spillovers from agricultural innovation projects. OBJECTIVE This paper shows that even where agricultural innovation projects have not been designed with the explicit aim of influencing AIS they can have spillovers on the AIS in which they operate. Based on this finding, it argues that designing agricultural innovation projects in a way that maximises such positive and reduces negative AIS spillovers would be a useful tool for strengthening agricultural innovation capacities in a particular territory or sector. METHODS Based on the concept of agricultural innovation projects as Organisational Innovation Systems (OIS) that are embedded in AIS, the paper develops an analytical framework for assessing spillovers of such projects on AIS and applies it to a case study of an Operational Group in the German Federal State of Hessen. RESULTS AND CONCLUSIONS The case study shows that agricultural innovation projects may yield diverse spillovers on the AIS in which they operate. In addition to considering how agricultural innovation projects are shaped - constrained and/or enabled - by AIS, the research community on agricultural innovation should pay more attention to this side of the interrelation of AIS and agricultural innovation projects. Designing agricultural innovation projects responsibly so that spillovers on AIS are monitored can help to improve national or sectoral AIS. SIGNIFICANCE This paper points to an underexplored issue in research on agricultural innovation and, related to this, a thus far unused potential policy tool for improving national and sectoral AIS. It further develops the concept of innovation projects as OIS into an approach for assessing the effects of projects on AIS; an area of project assessment that until now has not been adequately covered.}, language = {en} } @article{LauterbachHaackHaering2022, author = {Lauterbach, Josephine and Haack, Michaela and H{\"a}ring, Anna Maria}, title = {Co-production of Business Models for Pasture-Based Beef in North-East Germany - Integrating Consumers Preferences}, series = {Proceedings in system dynamics and innovation in food networks 2022}, journal = {Proceedings in system dynamics and innovation in food networks 2022}, issn = {2194-511X}, doi = {10.18461/pfsd.2022.2213}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-6839}, pages = {167 -- 177}, year = {2022}, abstract = {Pasture-based cattle rearing systems provide numerous ecosystem services and meet current consumer demands for animal welfare. However, the development of regional value chains from pasture-based beef are inhibited in economically less developed regions, such as North East Germany, as they lack regional slaughtering and processing capacities and show weak cooperation between stakeholders. The real world lab "WertWeideVerbund" aims to co-produce new beef value chains and business models, addressing consumer demands and value chain actors' interests at the same time. Target group specific and regionally adapted communication approaches are part of these business models and aimed at unlocking market potentials. We conducted an online survey to define consumer groups for pasture-based beef, evaluate their preferences for communication approaches and define their willingness to pay for those products. The questionnaire was partly based on previously collected qualitative data from focus groups and on an extended literature review of existing quality standards for pasture-based beef. The survey revealed different consumer segments based on demographics, frequency of beef purchase, general shopping behaviour and willingness to pay for pasture-raised beef. Respondents preferred communication approaches with a focus on animal welfare and were not particularly interested in regional origin and ranked it equal to other aspects such as information on producers, quality and taste, and biodiversity and climate protection, indicating that there is a demand for further explanation on the advantages of regional production.}, language = {en} } @article{BehrendtPeterSterlyetal., author = {Behrendt, Gerlinde and Peter, Sarah and Sterly, Simone and H{\"a}ring, Anna Maria}, title = {Community financing for sustainable food and farming: a proximity perspective}, series = {Agriculture and Human Values}, volume = {39}, journal = {Agriculture and Human Values}, number = {3}, publisher = {Springer Netherlands}, issn = {0889-048X}, doi = {10.1007/s10460-022-10304-7}, url = {http://nbn-resolving.de/urn:nbn:de:kobv:eb1-opus-9191}, pages = {1063 -- 1075}, abstract = {Abstract An increasing number of small and medium-sized enterprises (SMEs) in the German organic agri-food sector involves citizens through different community financing models. While such models provide alternative funding sources as well as marketing opportunities to SMEs, they allow private investors to combine their financial and ethical concerns by directly supporting the development of a more sustainable food system. Due to the low level of financial intermediation, community financing is characterized by close relations between investors and investees. Against this background, we apply the proximity concept from economic geography to explore spatial and relational aspects of community financing in the German organic agri-food sector. Based on a qualitative multiple case study approach, we find that the relevance of proximity is twofold. While different forms of proximity between SMEs and their potential investors are key success factors, proximity is also considered as one desired outcome of community financing. Furthermore, our results reveal that the extent to which SMEs rely on particular proximity dimensions distinguishes two different approaches to community financing.}, subject = {-}, language = {en} }