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Mission statement and social impact: Shedding light on the contribution of Italian B corps to society

  • This qualitative study examines the relationship between the mission statements of 161 Italian B Corps and their social impact performance, measured by the B Impact Assessment (BIA). The research combined different qualitative methods: content analysis, text mining, and fuzzy-set qualitative comparative analysis (fsQCA) in a homogeneous research design to explore the content of B Corps mission statements and their influence on social impact performance. The results reveal that B Corps’ mission statements are compound in nature, combining elements related to philosophy and values, environmental protection, and social benefit with the drive toward market success and economic performance. Additionally, mission statements with rich content are associated with better social impact performance, highlighting the role of the mission statement in creating identity and imprinting differentiation for B Corps. Finally, this study offers practical recommendations for entrepreneurs and managers of B Corps to craft clear mission statements thatThis qualitative study examines the relationship between the mission statements of 161 Italian B Corps and their social impact performance, measured by the B Impact Assessment (BIA). The research combined different qualitative methods: content analysis, text mining, and fuzzy-set qualitative comparative analysis (fsQCA) in a homogeneous research design to explore the content of B Corps mission statements and their influence on social impact performance. The results reveal that B Corps’ mission statements are compound in nature, combining elements related to philosophy and values, environmental protection, and social benefit with the drive toward market success and economic performance. Additionally, mission statements with rich content are associated with better social impact performance, highlighting the role of the mission statement in creating identity and imprinting differentiation for B Corps. Finally, this study offers practical recommendations for entrepreneurs and managers of B Corps to craft clear mission statements that promote positive social impact.show moreshow less

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Metadaten
Author:Giorgio MionORCiD, Angelo BonfantiORCiD, Veronica De CrescenzoORCiD, Cristian Rolando Loza AdauiORCiD
Language:English
Document Type:Article
Year of first Publication:2023
published in (English):Long Range Planning
Publisher:Elsevier
Place of publication:London
ISSN:1873-1872
ISSN:0024-6301
Volume:57
Issue:1
Pages:18
Article Number:102377
Review:peer-review
Open Access:ja
Version:published
Tag:B corps; Benefit impact assessment; Content analysis; Managerial ambidexterity; Mission statements; Social entrepreneurship; Social impact; Social-oriented businesses; Text mining; fsQCA
URN:urn:nbn:de:bvb:573-40141
Related Identifier:https://doi.org/10.1016/j.lrp.2023.102377
Faculties / Institutes / Organizations:THI Business School
Licence (German):License Logo Creative Commons BY-NC-ND 4.0
Release Date:2023/10/04