TY - JOUR A1 - Schwarz, Jan Oliver A1 - Wach, Bernhard A1 - Rohrbeck, René T1 - How to anchor design thinking in the future BT - Empirical evidence on the usage of strategic foresight in design thinking projects JF - Futures N2 - Many organizations use design thinking (DT) to develop future products and services. DT is often used for its ability to serve as a common “language” and platform to enable market-facing departments and technology-oriented units to cocreate innovations. DT has been shown to be a powerful tool for helping to identify and connect the needs of average customers (personas) with technical solutions that form the basis for winning products. In this paper, we investigate the extent to which DT professionals already use strategic foresight (SF) methods that anticipate future customer needs and highlight emerging technologies to expand classical DT and anchor their projects in the future. Using survey data on 302 DT projects, we report on the extent to which SF methods are used in DT projects, the overriding types of SF methods in DT projects, and their impact on project success. UR - https://doi.org/10.1016/j.futures.2023.103137 KW - Design thinking KW - Strategic foresight KW - Trends KW - Scenarios KW - Science fiction Y1 - 2023 UR - https://doi.org/10.1016/j.futures.2023.103137 UR - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:bvb:573-36135 SN - 1873-6378 VL - 2023 IS - 149 PB - Elsevier CY - Amsterdam ER - TY - JOUR A1 - Schwarz, Jan Oliver A1 - Rohrbeck, René A1 - Wach, Bernhard T1 - Corporate foresight as a microfoundation of dynamic capabilities JF - Futures & Foresight Science UR - https://doi.org/10.1002/ffo2.28 KW - corporate foresight KW - dynamic capabilities KW - futures KW - microfoundation KW - peripheral vision KW - strategic foresight Y1 - 2020 UR - https://doi.org/10.1002/ffo2.28 SN - 2573-5152 VL - 2 IS - 2 PB - Wiley CY - Hoboken ER - TY - JOUR A1 - Schwarz, Jan Oliver A1 - Wach, Bernhard T1 - The usage of cultural products in design thinking: An assessment of an underestimated approach JF - The Design Journal UR - https://doi.org/10.1080/14606925.2021.2005879 KW - design thinking KW - design research KW - cultural products KW - customers KW - ethnography Y1 - 2022 UR - https://doi.org/10.1080/14606925.2021.2005879 SN - 1460-6925 SN - 1756-3062 VL - 25 IS - 1 SP - 4 EP - 24 PB - Taylor & Francis CY - London ER -