TY - THES A1 - Kleitsch, Iris T1 - Conception and design of a mandatory web-based training on user experience basics N2 - This master thesis deals with the creation of a mandatory web-based training (WBT) on basic user experience knowledge with the focus on motivational enhancement of the target group, the employees of BSH. Since mandatory WBTs are usually rejected by the employees due to their obligatory character and the learning motivation is accordingly low, this thesis aims to clarify whether it is possible to conceptualize and design a mandatory WBT in such a way that it has a motivating effect on the users. The entire process of this work is based on the user centered design (UCD) approach. To guarantee a holistic consideration, a comprehensive research was carried out on theoretical basics in the subject areas of e-learning, motivation, emotion, acceptance and reactance, didactics and instructional design, user experience (UX) and usability as well as user centered design. Based on the extensive findings from the expert and user interviews as well as the online survey from the analysis phase, the problems, needs, expectations, and usage requirements of the target group were defined. To enable an empathetic understanding of the target group, a persona was created as a representative of this target group with its typical characteristics and attributes, supplemented by user stories and a storyboard. Based on this, an initial interactive prototype was developed in the concept phase, which formed the basis for the first evaluation through expert and user tests. In the design phase, the findings from the concept phase were considered in the development of the design prototype and evaluated once again with experts and users. In addition to the final usability tests, an online questionnaire was used to collect quantitative data on user experience, emotions experienced during use, fulfillment of psychological needs related to motivation enhancement, and further questions on the design of the WBT and associated motivation. This work demonstrated that the mandatory WBT on UX Basics created as part of this thesis was designed to enhance motivation through a user-centered approach, has a good user experience, and participants felt predominantly positive during their interaction with the WBT. This, together with the fact that the psychological needs decisive for motivational enhancement have been met, leads to increased motivation. Y1 - 2022 UR - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:bvb:573-34755 CY - Ingolstadt ER -