Sustainability Mainstreaming im Finanzdienstleistungsbereich: Für einen nachhaltig dienenden Finanzsektor jenseits freiwilliger Selbstverpflichtungen!
- Sustainability mainstreaming in the financial sector is the most important precondition for an economic paradigm shift from the destructive and unsightly profit maximization to the common welfare orientation under human conditions. It means mandatory compliance with the prevailing normative achievements of society and voluntary contributions to the vision of a sustainable world. It needs to make both points visible to the global civil society, in particular to consumers of financial products, to break out of the vicious circle seen in financial markets today. The article gives a first definition of sustainability mainstreaming and shows why and how sustainability mainstreaming in the financial sector should be discussed.