@book{WehnerAkcaogluVitellietal., author = {Wehner, Rainer and Akcaoglu, Emin and Vitelli, Alfredo and Soriente, Sonja and Baltzer, Bj{\"o}rn and Hube, Gerhard and Meyer, J{\"o}rg and Saginova, Olga and Bauer, Carsten and Unger, Oliver}, title = {Global Business Dynamics, Value Chains, and Cultural Linkages}, editor = {Wehner, Rainer and Akcaoglu, Emin}, edition = {1. Auflage}, publisher = {W{\"u}rzburg International Business Press}, address = {W{\"u}rzburg}, isbn = {978-3-949864-08-7}, url = {http://nbn-resolving.de/urn:nbn:de:bvb:863-opus-57363}, publisher = {Technische Hochschule W{\"u}rzburg-Schweinfurt}, pages = {197}, abstract = {In today's interconnected world, the dynamics of global business are shaped by a complex interplay of economic trends, political forces, cultural nuances, and technological breakthroughs. The global marketplace has undergone significant transformation, characterized by both opportunities for growth and the emergence of complex challenges. This evolving environment requires businesses, governments, and individuals to not only understand these shifts but also adopt strategic approaches to navigate them effectively}, language = {en} }