TY - RPRT A1 - Benti, Behailu Shiferaw A1 - Stadtmann, Georg T1 - Animal Crossing: New Horizons meets ‘Maslow’s pyramid’ N2 - Relying on Maslow's needs-based theory of motivation, we analyze the role of the video game Animal Crossing: New Horizons (ACNH) in satisfying needs. We use an interdisciplinary framework involving both psychology and gaming. While ACNH creates a virtual world, we highlight its role in satisfying the needs of the real person. In doing so, we reflect on the interdependence between the real world and the virtual one. T3 - Discussion papers of the Faculty of Business Administration and Economics - 424 KW - Maslow's theory of motivation KW - Animal Crossing KW - Maslow's pyramid KW - seven-stage model KW - virutal world needs Y1 - 2021 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:kobv:521-opus4-11555 ER -