TY - RPRT A1 - Köhrer-Weisser, Sabine T1 - Marketing in der One-Person Library T1 - Marketing in the one-person library N2 - Der Kreislauf des Marketing-Management-Prozesses wird für Bibliotheken im allgemeinen und OPLs im besonderen beschrieben. N2 - The marketing circle is described as a process for libraries and especially for opls. KW - Marketing KW - Bibliothek KW - opl KW - one-person library KW - one-person librarian KW - bibliotheksmarketing KW - marketing KW - library marketing KW - one-person library KW - one-person librarian KW - library management Y1 - 2009 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:0290-opus-9711 ER -