• search hit 1 of 3
Back to Result List

Can leaders motivate employees' energy-efficient behavior with thoughtful communication?

  • We study the effect of an employer’s communication concerning energy-efficient behavior on a firm’s employees’ behavioral responses. The management aims to enhance energy-efficient behavior performance by irregularly sending online messages to remote employees. We break down each message, analyzing the positive or negative emotions conveyed, collective or individual orientation, and ease of language. Comparing employees’ daily energy efficiency after receiving a message to their daily performance without a previous message, we find that messages generally result in an immediate increase in efficiency. Messages conveying negative emotions and those making a distinction between the manager and the employees have a smaller effect than messages conveying positive emotions and emphasizing a collective orientation that includes both the management and employees. Additionally, shorter messages are more likely to induce improved efficiency. Sending messages significantly impacts driver performance for up to six days after the message,We study the effect of an employer’s communication concerning energy-efficient behavior on a firm’s employees’ behavioral responses. The management aims to enhance energy-efficient behavior performance by irregularly sending online messages to remote employees. We break down each message, analyzing the positive or negative emotions conveyed, collective or individual orientation, and ease of language. Comparing employees’ daily energy efficiency after receiving a message to their daily performance without a previous message, we find that messages generally result in an immediate increase in efficiency. Messages conveying negative emotions and those making a distinction between the manager and the employees have a smaller effect than messages conveying positive emotions and emphasizing a collective orientation that includes both the management and employees. Additionally, shorter messages are more likely to induce improved efficiency. Sending messages significantly impacts driver performance for up to six days after the message, resulting in economically relevant cost reductions.show moreshow less

Export metadata

Additional Services

Search Google Scholar
Metadaten
Author: Christin HoffmannORCiD, Kirsten ThommesORCiDGND
URL:https://www.sciencedirect.com/science/article/pii/S0095069624000640?via%3Dihub
DOI:https://doi.org/10.1016/j.jeem.2024.102990
ISSN:0095-0696
Title of the source (English):Journal of Environmental Economics and Management
Document Type:Scientific journal article peer-reviewed
Language:English
Year of publication:2024
Contributing Corporation:Energy Innovation Center
Tag:Communication; Employee Motivation; Energy Economics; Energyefficiency; Natural Language Processing Tools
Volume/Year:125
First Page:1
Last Page:24
Article number:102990
Way of publication:Open Access
Faculty/Chair:Fakultät 3 Maschinenbau, Elektro- und Energiesysteme / FG Energiewirtschaft
Zentrale Einrichtungen / Energie-Innovationszentrum / Energy Economics Lab
Einverstanden ✔
Diese Webseite verwendet technisch erforderliche Session-Cookies. Durch die weitere Nutzung der Webseite stimmen Sie diesem zu. Unsere Datenschutzerklärung finden Sie hier.