@techreport{ReseSandBaier, author = {Rese, Alexandra and Sand, Nicolai and Baier, Daniel}, title = {Erfolgsfaktoren des Innovationsmanagements in Wertsch{\"o}pfungsnetzwerken}, language = {de} } @techreport{SandReseBaier, author = {Sand, Nicolai and Rese, Alexandra and Baier, Daniel}, title = {Innovation Communities - Aufbau und Entwicklung von Promotorennetzwerken als Erfolgsfaktor radikaler Innovationen}, language = {de} } @techreport{BaierReseSand, author = {Baier, Daniel and Rese, Alexandra and Sand, Nicolai}, title = {Innovationspotenzialanalyse Brandenburgische Geoinformations-, IKT-und Medienwirtschaft}, publisher = {BTU, Lehrstuhl f{\"u}r Marketing und Innovationsmanagement}, address = {Cottbus}, pages = {82}, abstract = {Ergebnisse einer Unternehmensrecherche und -befragung im Auftrag der Branchentransferstelle Geoinformationswirtschaft, Branchentransferstelle IKT und Medien sowie der ZukunftAgentur Brandenburg, Projekt Koordination Innovationsstrategien}, language = {de} } @inproceedings{ReseSandBaier, author = {Rese, Alexandra and Sand, Nicolai and Baier, Daniel}, title = {Relevance and contribution of promotor networks in cross-company innovation projects: an empirical investigation}, language = {de} } @inproceedings{ReseSandBaier, author = {Rese, Alexandra and Sand, Nicolai and Baier, Daniel}, title = {Group Identity and Group Interaction in Innovation Networks}, language = {en} } @phdthesis{Sand, author = {Sand, Nicolai}, title = {Innovation Communities - Determinanten und Erfolgswirkungen}, publisher = {Kovac}, address = {Hamburg}, isbn = {978-3-8300-5882-3}, pages = {XVII, 253}, language = {de} } @inproceedings{ReseSandBaier, author = {Rese, Alexandra and Sand, Nicolai and Baier, Daniel}, title = {Innovation Communities: Investigating Innovation Networks at the Interpersonal Level}, language = {en} } @inproceedings{BruschSandStueber, author = {Brusch, Michael and Sand, Nicolai and St{\"u}ber, Eva}, title = {Wirkungsmessung der Online-Werbung von Nonprofit Organisationen - Eine Analyse der visuell aufgenommenen Werbeinformation und deren Glaubw{\"u}rdigkeit}, language = {de} } @misc{SandStueberBrusch, author = {Sand, Nicolai and St{\"u}ber, Eva and Brusch, Michael}, title = {Wirkungsmessung der Online-Kommunikation - Eye-Tracking als methodische Unterst{\"u}tzung am Beispiel der Glaubw{\"u}rdigkeitsmessung von Online-Werbung}, language = {de} } @techreport{BaierReseSand, author = {Baier, Daniel and Rese, Alexandra and Sand, Nicolai}, title = {Innovationspotenziale in der Region Lausitz-Spreewald}, language = {de} } @incollection{SandRese, author = {Sand, Nicolai and Rese, Alexandra}, title = {Comparing Promotor Networks in Radical and Incremental Innovation Projects: Roles and Interaction as Success Factors}, series = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, booktitle = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, editor = {Beier, Daniel and Gaul, Wolfgang and Rese, Alexandra and W{\"u}rth, Reinhold}, publisher = {Swiridoff}, address = {K{\"u}nzelsau}, isbn = {978-3-89929-207-7}, pages = {233 -- 250}, language = {en} }