@incollection{MisslerBehrPelemis, author = {Mißler-Behr, Magdalena and Pelemis, Petar}, title = {Vergleich der Anforderungen des Produkt- und L{\"o}sungsgesch{\"a}fts an die strategische Produktplanung am Beispiel der MAN Diesel \& Turbo SE}, series = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, booktitle = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, editor = {Baier, Daniel and Gaul, Wolfgang and Rese, Alexandra and W{\"u}rth, Reinhold}, publisher = {Swiridoff}, address = {K{\"u}nzelsau}, isbn = {978-3-89929-207-7}, pages = {195 -- 212}, language = {de} } @incollection{VasileiadouMisslerBehr, author = {Vasileiadou, Eleni Magdalini and Mißler-Behr, Magdalena}, title = {Zur Bedeutung der Wissensbilanzierung f{\"u}r junge Technologieunternehmen (JTU)}, series = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, booktitle = {The entrepreneurship - innovation - marketing interface : 3rd symposium, Cottbus}, editor = {Beier, Daniel and Gaul, Wolfgang and Rese, Alexandra and W{\"u}rth, Reinhold}, publisher = {Swiridoff}, address = {K{\"u}nzelsau}, isbn = {978-3-89929-207-7}, pages = {89 -- 109}, language = {de} } @incollection{MisslerBehrRosenkranz, author = {Mißler-Behr, Magdalena and Rosenkranz, Friedrich}, title = {Quantitatives Risikomanagement und finanzwirtschaftliche Risiken}, language = {de} } @incollection{MisslerBehrRosenkranz, author = {Mißler-Behr, Magdalena and Rosenkranz, Friedrich}, title = {Quantitatives Risikomanagement und finanzwirtschaftliche Risiken}, language = {de} } @misc{GreiffenbergMisslerBehr, author = {Greiffenberg, Steffen and Mißler-Behr, Magdalena}, title = {Strategieberatung im Mittelstand - Evaluationsmodell und resultierende Erfolgsfaktoren f{\"u}r Unternehmensberatungen}, series = {IM : die Zeitschrift f{\"u}r Information Management und Consulting}, volume = {26}, journal = {IM : die Zeitschrift f{\"u}r Information Management und Consulting}, number = {2}, issn = {1616-1017}, pages = {63 -- 70}, language = {de} } @misc{VasileiadouMisslerBehr, author = {Vasileiadou, Eleni Magdalini and Mißler-Behr, Magdalena}, title = {Virtual Embeddedness ans Social Media as a Basis for the Relational Capital Management of new Ventures}, language = {en} } @inproceedings{VasileiadouMisslerBehrUllrich, author = {Vasileiadou, Eleni Magdalini and Mißler-Behr, Magdalena and Ullrich, Sebastian}, title = {Relational Capital Management of new Ventures Through Virtual Embeddedness and Social Media}, language = {en} } @incollection{UhlichVasileiadouMisslerBehr, author = {Uhlich, Stefan and Vasileiadou, Eleni Magdalini and Mißler-Behr, Magdalena}, title = {Gr{\"u}ndungssensibilisierung an Hochschulen - Analyse von Gr{\"u}ndungsmanagementveranstaltungen an der BTU Cottbus}, language = {de} } @incollection{ThimmMisslerBehr, author = {Thimm, Denny and Mißler-Behr, Magdalena}, title = {Sience \& Business - Verwertung wissenschaftlicher Forschungsergebnisse in der curricularen Lehre}, language = {de} } @incollection{BaierMisslerBehr, author = {Baier, Daniel and Mißler-Behr, Magdalena}, title = {Innovationsmanagement in Wertsch{\"o}pfungsnetzwerken: Das Institut f{\"u}r Wirtschaftswissenschaften an der BTU Cottbus seit 2000}, series = {Gr{\"u}ndung, Innovation und Transformation - Wirtschaftswissenschaften an der BTU Cottbus}, booktitle = {Gr{\"u}ndung, Innovation und Transformation - Wirtschaftswissenschaften an der BTU Cottbus}, editor = {Albach, Horst and Baier, Daniel and Mißler-Behr, Magdalena}, publisher = {Eul}, address = {Lohmar}, isbn = {978-3-8441-0198-0}, pages = {75 -- 92}, language = {de} } @incollection{MisslerBehr, author = {Mißler-Behr, Magdalena}, title = {Innovation und Gr{\"u}ndung, Planung und Risiko: Planung und Innovationsmanagement an der BTU Cottbus seit 2007}, series = {Gr{\"u}ndung, Innovation und Transformation: Wirtschaftswissenschaften an der BTU Cottbus}, booktitle = {Gr{\"u}ndung, Innovation und Transformation: Wirtschaftswissenschaften an der BTU Cottbus}, editor = {Albach, Horst and Baier, Daniel and Mißler-Behr, Magdalena}, publisher = {Eul Verlag}, address = {Lohmar}, isbn = {978-3-8441-0198-0}, pages = {155 -- 164}, language = {de} } @incollection{MisslerBehrPelemisSchaller, author = {Mißler-Behr, Magdalena and Pelemis, Petar and Schaller, Christof}, title = {Potentialbewertung des L{\"o}sungsgesch{\"a}fts}, series = {Innovative Produktionswirtschaft}, booktitle = {Innovative Produktionswirtschaft}, editor = {Mieke, Christian and Braunisch, Dirk}, publisher = {Logos}, address = {Berlin}, isbn = {978-3-8325-3177-5}, pages = {17 -- 44}, language = {de} } @misc{GranerMisslerBehr, author = {Graner, Marc and Mißler-Behr, Magdalena}, title = {The use of methods in new product development: A Review of Empirical Literature}, series = {International Journal of Product Development}, volume = {16}, journal = {International Journal of Product Development}, number = {2}, issn = {1741-8178}, pages = {158 -- 184}, language = {de} } @incollection{HoppeMisslerBehr, author = {Hoppe, Sebastian and Mißler-Behr, Magdalena}, title = {Innovationsmanagement durch Gesch{\"a}ftsprozessmanagement - Ein {\"U}berblick}, series = {Prozessinnovation und Prozessmanagement}, booktitle = {Prozessinnovation und Prozessmanagement}, editor = {Mieke, Christian}, publisher = {Logos Verlag}, address = {Berlin}, isbn = {978-3-8325-3512-4}, pages = {151 -- 165}, language = {de} } @incollection{MisslerBehrMehicic, author = {Mißler-Behr, Magdalena and Mehicic, Sana}, title = {Strategy Development and Risk Management in the Context of Emission Rights Trading}, series = {Implementing Adaptation Strategies by Legal, Economic and Planning Instruments on Climate Change}, booktitle = {Implementing Adaptation Strategies by Legal, Economic and Planning Instruments on Climate Change}, editor = {Albrecht, Eike and Schmidt, Michael and Mißler-Behr, Magdalena and Spyra, Simon}, publisher = {Springer}, address = {Berlin [u.a.]}, isbn = {978-3-540-77613-0}, pages = {93 -- 111}, language = {en} } @misc{UhlichMisslerBehr, author = {Uhlich, Stefan A. and Mißler-Behr, Magdalena}, title = {Founding Awareness at Universities - An Empirical Comparison of Different Entrepreneurship Courses}, series = {Industry \& Higher Education}, volume = {27}, journal = {Industry \& Higher Education}, number = {5}, issn = {0950-4222}, pages = {365 -- 374}, language = {en} } @misc{GranerMisslerBehr, author = {Graner, Marc and Mißler-Behr, Magdalena}, title = {Key determinants of the successful adoption of new product development methods}, series = {European Journal of Innovation Management}, volume = {13}, journal = {European Journal of Innovation Management}, number = {3}, issn = {1460-1060}, pages = {301 -- 316}, language = {en} } @misc{GranerMisslerBehr, author = {Graner, Marc and Mißler-Behr, Magdalena}, title = {Method Application in New Product Development and the Impact on Cross-Functional Collaboration and New Product Success}, series = {International Journal of Innovation Management}, volume = {18}, journal = {International Journal of Innovation Management}, number = {1}, issn = {1363-9196}, pages = {1 -- 25}, language = {en} } @incollection{AlbrechtSchmidtMisslerBehretal., author = {Albrecht, Eike and Schmidt, Michael and Mißler-Behr, Magdalena and Spyra, Simon}, title = {Preface}, series = {Implementing Adaptation Strategies by Legal, Economic, and Planning Instruments on Climate Change}, booktitle = {Implementing Adaptation Strategies by Legal, Economic, and Planning Instruments on Climate Change}, publisher = {Springer}, address = {Berlin [u. a.]}, isbn = {978-3-540-77613-0}, pages = {XIII -- XIV}, language = {en} } @misc{JankeMisslerBehr, author = {Janke, Angela and Mißler-Behr, Magdalena}, title = {Identifying the Disruptive Potential of the Sustainable Innovation E-Mobility}, series = {International Journal of Sustainable Energy Development}, volume = {4}, journal = {International Journal of Sustainable Energy Development}, number = {2}, issn = {2046-3707}, pages = {215 -- 218}, abstract = {History has shown that technology-based innovation, so-called disruptive innovation, has led to a downturn in the success of major firms like Nokia or Kodak. Therefore, a continuous technology assessment and a timely adoption of relevant new technologies is critical for the success of a company. Recently, researchers and practitioners have shown an increased interest in sustainable innovation. Existing research recognizes the critical role played by the ex-ante evaluation of disruptive technologies]. Surprisingly, the ex-ante evaluation of the disruptive potential of sustainable innovation has not yet been closely examined. A false estimation of the disruptive potential of sustainable innovation can lead to failure of leading firms [1]. This paper presents criteria for the ex-ante evaluation of the disruptive potential of sustainable innovation. The criteria and its application to the case of e-mobility show a medium disruptive potential of this sustainable innovation.}, language = {en} } @inproceedings{JankeMisslerBehr, author = {Janke, Angela and Mißler-Behr, Magdalena}, title = {Identifying the disruptive potential of the sustainable innovation in the case of e-mobility}, series = {World Congress on Sustainable Technologies (WCST-2015)}, booktitle = {World Congress on Sustainable Technologies (WCST-2015)}, publisher = {IEEE}, address = {Piscataway, NJ}, doi = {10.1109/WCST.2015.7415119}, pages = {63 -- 64}, abstract = {History has shown that technology-based innovation─so-called disruptive innovation─has led to a downturn in the success of major firms like Nokia or Kodak. Therefore, a continuous technology assessment and a timely adoption of relevant new technologies is critical for the success of a company. Recently, researchers and practitioners have shown an increased interest in sustainable innovation. Existing research recognizes the critical role played by the ex-ante evaluation of disruptive technologies. Surprisingly, the ex-ante evaluation of the disruptive potential of sustainable innovation has yet not been closely examined. A false estimation of the disruptive potential of sustainable innovation can lead to failure of leading firms [2]. This paper presents criteria for the ex-ante evaluation of the disruptive potential of sustainable innovation. The criteria and its application to the case of e-mobility show a medium disruptive potential of this sustainable innovation.}, language = {en} }