@misc{BaierDanielFrostetal., author = {Baier, Daniel and Daniel, Ines and Frost, Sarah and Naundorf, Robert}, title = {Image Data Analysis and Classification in Marketing}, series = {Advances in Data Analysis and Classification}, volume = {6}, journal = {Advances in Data Analysis and Classification}, number = {4}, issn = {1862-5347}, pages = {253 -- 276}, language = {en} } @incollection{DanielBaier, author = {Daniel, Ines and Baier, Daniel}, title = {Image Clustering Algorithms and the Usage of Images for Marketing Purposes}, series = {Data Analysis Methods and its Applications}, booktitle = {Data Analysis Methods and its Applications}, editor = {Pociecha, J{\´o}zef and Decker, Reinhold}, publisher = {Beck}, address = {Warschau}, isbn = {978-83-255-3458-5}, pages = {171 -- 182}, language = {en} } @inproceedings{BaierDaniel, author = {Baier, Daniel and Daniel, Ines}, title = {Image Clustering for Marketing Purposes}, series = {Challenges at the interface of data analysis, computer science, and optimization, Karlsruhe, July 21 - 23, 2010}, booktitle = {Challenges at the interface of data analysis, computer science, and optimization, Karlsruhe, July 21 - 23, 2010}, publisher = {Springer}, address = {Berlin [u.a.]}, isbn = {978-3-642-24465-0}, pages = {487 -- 494}, language = {en} } @misc{DanielFrostBaier, author = {Daniel, Ines and Frost, Sarah and Baier, Daniel}, title = {Market Segmentation Using Color Information of Images}, series = {International Journal of Electronic Commerce Studies}, volume = {6}, journal = {International Journal of Electronic Commerce Studies}, number = {1}, issn = {2073-9729}, doi = {10.7903/ijecs.1400}, pages = {137 -- 144}, language = {en} } @inproceedings{DanielBaier, author = {Daniel, Ines and Baier, Daniel}, title = {Towards Lifestyle Segmentation via Uploaded Images from Surveys and Social Networks}, series = {International Conference on Information Systems (ICIS 2015), Fort Worth, Texas, USA, 13-16 December 2015, Vol. 6}, booktitle = {International Conference on Information Systems (ICIS 2015), Fort Worth, Texas, USA, 13-16 December 2015, Vol. 6}, publisher = {Curran}, address = {Red Hook, NY}, isbn = {978-1-5108-1916-0}, pages = {4906 -- 4915}, language = {en} } @inproceedings{BaierDaniel, author = {Baier, Daniel and Daniel, Ines}, title = {Typologisieren und Segmentieren von Verbrauchern auf Basis digitaler Bilder: Verfahren und Einsatzm{\"o}glichkeiten}, series = {Dialogmarketing Perspektiven 2015/2016, Tagungsband 10. wissenschaftlicher interdisziplin{\"a}rer Kongress f{\"u}r Dialogmarketing}, booktitle = {Dialogmarketing Perspektiven 2015/2016, Tagungsband 10. wissenschaftlicher interdisziplin{\"a}rer Kongress f{\"u}r Dialogmarketing}, publisher = {Springer Gabler}, address = {Wiesbaden}, isbn = {978-3-658-12924-8}, doi = {10.1007/978-3-658-12924-8}, pages = {119 -- 132}, language = {de} } @incollection{DanielBaier, author = {Daniel, Ines and Baier, Daniel}, title = {Lifestyle Segmentation Based on Contents of Preferred Images Versus Ratings of Items}, series = {Algorithms from and for Nature and Life Classification and Data Analysis}, booktitle = {Algorithms from and for Nature and Life Classification and Data Analysis}, editor = {Lausen, Berthold and Poel, Dirk van den and Ultsch, Alfred}, publisher = {Springer}, address = {Wiesbaden}, isbn = {978-3-319-00035-0}, doi = {10.1007/978-3-319-00035-0_44}, pages = {439 -- 447}, language = {de} } @incollection{DanielSaennEimecke, author = {Daniel, Ines and S{\"a}nn, Alexander and Eimecke, J{\"o}rgen}, title = {eBusiness an der BTU Cottbus: Eine neue Perspektive}, series = {Gr{\"u}ndung, Innovation und Transformation - Wirtschaftswissenschaften an der BTU Cottbus}, booktitle = {Gr{\"u}ndung, Innovation und Transformation - Wirtschaftswissenschaften an der BTU Cottbus}, editor = {Albach, Horst and Baier, Daniel and Mißler-Behr, Magdalena}, publisher = {Eul}, address = {Lohmar}, isbn = {978-3-8441-0198-0}, pages = {199 -- 204}, language = {de} } @phdthesis{Daniel, author = {Daniel, Ines}, title = {Lebensstilsegmentierung aufgrund einer inhaltsbasierten Auswertung digitaler Bilder}, publisher = {Springer Gabler}, address = {Wiesbaden}, isbn = {978-3-658-04189-2}, pages = {244}, abstract = {Die Marktsegmentierung ist eines der meist diskutierten Themen im Marketing. Eine kaum genutzte Datengrundlage stellt dabei die inhaltsbasierte Auswertung digitaler Bilder dar. Digitale Bilder nehmen in der heutigen Gesellschaft einen immer gr{\"o}ßeren Stellenwert ein und werden zunehmend {\"o}ffentlich verbreitet. F{\"u}r die Marktforschung entstehen somit zahlreiche neue Daten, welche neue Erkenntnisse liefern k{\"o}nnen. Vor diesem Hintergrund verfolgt Ines Daniel die Frage, ob Fotografien die Aktivit{\"a}ten, Meinungen und Interessen ihrer Besitzer reflektieren. Zudem pr{\"u}ft sie, ob und wie probandenseitig bereit gestellte Fotografien die Datenerhebung und -auswertung erweitern k{\"o}nnen. Das entwickelte Konzept zur Fotografie gest{\"u}tzten Lebensstilsegmentierung wurde mittels zweier empirischer Untersuchungen validiert.}, language = {de} } @misc{FriedrichHollensteinerScherfetal., author = {Friedrich, Ines and Hollensteiner, Jacqueline and Scherf, Janna and Weyergraf, Judith and Klassen, Anna and Poehlein, Anja and Hertel, Robert and Daniel, Rolf}, title = {Complete Genome Sequence of Stenotrophomonas indicatrix DAIF1}, series = {Microbiology Resource Announcements}, volume = {10}, journal = {Microbiology Resource Announcements}, number = {6}, issn = {2576-098X}, doi = {10.1128/MRA.01484-20}, pages = {1 -- 3}, abstract = {We present the complete genome of Stenotrophomonas indicatrix DAIF1, which was isolated from an oligotrophic pond in a water protection area. Whole-genome alignments indicated that strain DAIF1 belongs to the species Stenotrophomonas indicatrix. The whole genome (4,639,375 bp) harbors 4,108 protein-encoding genes, including 3,029 genes with assigned functions.}, language = {en} }