@misc{BruschBaier, author = {Brusch, Michael and Baier, Daniel}, title = {Vergleich von pers{\"o}nlich-computergest{\"u}tzten und webbasierten Erhebungsformen in der Marktforschung am Beispiel der Conjointanalyse}, series = {Forum der Forschung}, volume = {9}, journal = {Forum der Forschung}, number = {18}, issn = {0947-6989}, pages = {161 -- 166}, language = {de} } @article{BaierBrusch, author = {Baier, Daniel and Brusch, Michael}, title = {Linking Quality Function Deployment and Conjoint Analysis for New Product Design}, language = {en} } @article{QueitschBaier, author = {Queitsch, Marko and Baier, Daniel}, title = {Akzeptanz von e-Detailing Anwendungen: eine empirische Analyse - Teil 2}, language = {de} } @article{QueitschBaier, author = {Queitsch, Marko and Baier, Daniel}, title = {Akzeptanz von e-Detailing Anwendungen: eine empirische Analyse - Teil 1}, language = {de} } @incollection{BaierGaul, author = {Baier, Daniel and Gaul, Wolfgang}, title = {Market Simulation Using a Probabilistic Ideal Vector Model for Conjoint Data}, language = {en} } @article{GoecksBaier, author = {G{\"o}cks, Marc-Steffen and Baier, Daniel}, title = {Students Preferences Related to Web Based E-Learning: Results of a Survey}, language = {en} } @article{KatonaBaier, author = {Katona, R. and Baier, Daniel}, title = {Customer Relationship Management in the Telecommunications and Utilities Markets}, language = {en} } @incollection{BaierQueitschFreund, author = {Baier, Daniel and Queitsch, Marko and Freund, Steffen}, title = {Erfolgskaktoren f{\"u}r das Innovationsmanagement in Netzwerken aus KMU und Forschungseinrichtungen: Eine empirische Untersuchung}, language = {de} } @article{Baier, author = {Baier, Daniel}, title = {Classification and Marketing Research}, language = {en} } @inproceedings{BaierQueitschFreund, author = {Baier, Daniel and Queitsch, Marko and Freund, Steffen}, title = {Innovationsmanagement in Wertsch{\"o}pfungsnetzwerken: Erfolgsfaktoren und softwarebasierte Tools}, language = {de} } @incollection{PickTeuslerBaier, author = {Pick, Constanze and Teusler, Nadine and Baier, Daniel}, title = {Innovationsportale als strategische Option zum Marktwachstum von KMU - eine empirische Bestandsaufnahme und Perspektiven}, series = {Kleine und mittlere Unternehmen in neuen M{\"a}rkten : Aufbruch und Wachstum}, booktitle = {Kleine und mittlere Unternehmen in neuen M{\"a}rkten : Aufbruch und Wachstum}, editor = {Meyer, J{\"o}rn-Axel}, publisher = {Eul}, address = {Lohmar [u.a.]}, isbn = {3-89936-479-1}, pages = {173 -- 196}, language = {de} } @incollection{BaierKohler, author = {Baier, Daniel and Kohler, Thomas}, title = {Technikvorausschau mittels Repertory-Grid-Verfahren: Methodik und Praxisbeispiel}, series = {Technologie-Roadmapping : Zukunftstrategien f{\"u}r Technologieunternehmen}, booktitle = {Technologie-Roadmapping : Zukunftstrategien f{\"u}r Technologieunternehmen}, editor = {M{\"o}hrle, Martin G. and Isenmann, Ralf}, edition = {2. Auflage}, publisher = {Springer}, address = {Berlin [u.a.]}, isbn = {3-540-23459-4}, pages = {383 -- 398}, language = {de} } @incollection{Baier, author = {Baier, Daniel}, title = {Marketing und Innovationsmanagement in Wertsch{\"o}pfungsnetzwerken}, language = {de} } @article{BaierQueitschFreund, author = {Baier, Daniel and Queitsch, Marko and Freund, Steffen}, title = {Erfolgsfaktoren f{\"u}r das Innovationsmanagement in Netzwerken aus KMU und Forschungseinrichtungen : eine empirische Untersuchung}, language = {de} } @incollection{PickTeuslerBaier, author = {Pick, Constanze and Teusler, Nadine and Baier, Daniel}, title = {Innovationsportale als Antriebsmotor f{\"u}r den Aufbruch von KMU in neue M{\"a}rkte - eine empirische Bestandsaufnahme und Perspektiven}, series = {Kleine und mittlere Unternehmen in neuen M{\"a}rkten : Aufbruch und Wachstum}, booktitle = {Kleine und mittlere Unternehmen in neuen M{\"a}rkten : Aufbruch und Wachstum}, editor = {Meyer, J{\"o}rn-Axel}, publisher = {Eul}, address = {Lohmar [u.a.]}, isbn = {3-89936-479-1}, pages = {173 -- 196}, language = {de} } @inproceedings{BaierBrusch, author = {Baier, Daniel and Brusch, Michael}, title = {Improving the Predictive Validity of Quality Function Deployment by Conjoint Analysis: A Monte Carlo Comparison}, series = {Operations Research Proceedings 2005, Selected Papers of the Annual International Conference of the German Operations Research Society (GOR), Bremen, 2005}, booktitle = {Operations Research Proceedings 2005, Selected Papers of the Annual International Conference of the German Operations Research Society (GOR), Bremen, 2005}, editor = {Haasis, Hans-Dietrich}, publisher = {Springer}, address = {Berlin [u.a.]}, isbn = {3-540-32537-9}, pages = {619 -- 624}, language = {en} } @incollection{QueitschBaier, author = {Queitsch, Marko and Baier, Daniel}, title = {Planung strategischer Innovationsprojekte in Unternehmensnetzwerken mit Hilfe stochastischer Modellierung}, language = {de} } @incollection{ReseBaier, author = {Rese, Alexandra and Baier, Daniel}, title = {Konflikte in der Produktentwicklung: H{\"a}ufigkeit, Auswirkungen, Handlungsempfehlungen: eine empirische Untersuchung}, language = {de} } @inproceedings{ReseBaier, author = {Rese, Alexandra and Baier, Daniel}, title = {Conflicts in new product development: frequency, consequences, and handling recommendations}, language = {en} } @article{PickTeuslerBaier, author = {Pick, Constanze and Teusler, Nadine and Baier, Daniel}, title = {Innovationen, Innovationserfordernisse und -portale: Empirische Untersuchung zur Steigerung der Innovationskraft mittelst{\"a}ndischer Unternehmen}, language = {de} } @article{KaiserBaier, author = {Kaiser, Matthias J. and Baier, Daniel}, title = {Scenario Evaluation Using Two-Mode Clustering Approaches in Higher Education}, language = {en} } @article{BruschBaier, author = {Brusch, Michael and Baier, Daniel}, title = {Conjoint Analysis for Complex Services Using Clusterwise Hierarchical Bayes Procedures}, language = {en} } @inproceedings{BaierQueitsch, author = {Baier, Daniel and Queitsch, Marko}, title = {e-Detailing, ein Trend mit Zukunft? Neue Anforderungen und innovative Konzepte}, language = {de} } @inproceedings{BaierFreund, author = {Baier, Daniel and Freund, Steffen}, title = {Performance of R\&D Cooperations: an Investigation of the Key Factors}, language = {en} } @inproceedings{GaulBoeckenholtBaier, author = {Gaul, Wolfgang and B{\"o}ckenholt, Ingo and Baier, Daniel}, title = {PC-gest{\"u}tztes Marketing-Management}, language = {de} } @book{GaulBaier, author = {Gaul, Wolfgang and Baier, Daniel}, title = {Marktforschung und Marketing-Management : computerbasierte Entscheidungsunterst{\"u}tzung}, edition = {2. Auflage}, publisher = {M{\"u}nchen}, address = {Oldenbourg}, isbn = {3-486-22877-3}, pages = {XVII, 386}, language = {de} } @inproceedings{BaierGaulWartenberg, author = {Baier, Daniel and Gaul, Wolfgang and Wartenberg, Frank}, title = {Positioning Analysis Using Knowledge Based Support}, language = {en} } @incollection{BaierGoecks, author = {Baier, Daniel and G{\"o}cks, Marc-Steffen}, title = {eLearning-Module im Notebook University-Einsatz}, language = {de} } @incollection{GoecksBaier, author = {G{\"o}cks, Marc-Steffen and Baier, Daniel}, title = {Evaluationen als Maßnahme zur Qualit{\"a}tssicherung bei der Entwicklung von eLearning-Modulen.}, language = {de} } @incollection{GoecksBaier, author = {G{\"o}cks, Marc-Steffen and Baier, Daniel}, title = {Entwicklung von eLearning-Modulen aus den Bereichen "eCommerce" und "Multimediarecht"}, series = {eLearning in der Hochschule}, booktitle = {eLearning in der Hochschule}, editor = {Fellbaum, Klaus and G{\"o}cks, Marc-Steffen}, publisher = {Shaker}, address = {Aachen}, isbn = {3-8322-2531-5}, pages = {43 -- 52}, language = {de} } @inproceedings{SchmidtBaier, author = {Schmidt, Sabine and Baier, Daniel}, title = {System Dynamics Based Prediction of New Product Diffusion: An Evaluation}, series = {Operations Research Proceedings 2005, Selected Papers of the Annual International Conference of the German Operations Research Society (GOR), 2005}, booktitle = {Operations Research Proceedings 2005, Selected Papers of the Annual International Conference of the German Operations Research Society (GOR), 2005}, editor = {Haasis, Hans-Dietrich}, publisher = {Springer}, address = {Berlin [u.a.]}, isbn = {3-540-32537-9}, pages = {625 -- 630}, language = {en} } @techreport{ReseBaeslerWolletal., author = {Rese, Alexandra and B{\"a}sler, Maurice and Woll, Ralf and Baier, Daniel}, title = {Entwicklung eines Kommunikationskonzeptes f{\"u}r die Produktentwicklung}, language = {de} } @inproceedings{Baier, author = {Baier, Daniel}, title = {Das erweiterte Promotorenmodell als Basiskonzept f{\"u}r innovative Innovationstheorien}, language = {de} } @article{GaulBaier, author = {Gaul, Wolfgang and Baier, Daniel}, title = {Ein computergest{\"u}tzter Einstieg ins Computer Aided Marketing}, language = {de} } @article{BaierUttenweilerKraemeretal., author = {Baier, Daniel and Uttenweiler, Viktor and Kr{\"a}mer, Thomas and Nagel, Hans-Helmut}, title = {Versuch der Validisierung einer Reflexaudiometrie am Neugeborenen durch automatisierte Bildauswertung}, language = {de} } @article{ReseBaier, author = {Rese, Alexandra and Baier, Daniel}, title = {Deciding on new products using a computer-assisted real options approach}, language = {en} } @inproceedings{Baier, author = {Baier, Daniel}, title = {Simultaneous Approaches for Model Selection in Latent Class Metric Conjoint Analysis}, language = {en} } @inproceedings{SchmidtBaier, author = {Schmidt, Sabine and Baier, Daniel}, title = {Dynamic Modelling of Diffusion for Complex Products and Systems}, language = {en} } @inproceedings{BaierKaiser, author = {Baier, Daniel and Kaiser, Matthias J.}, title = {Two-Mode Clustering Approaches for Scenario Evaluation in Higher Education}, language = {en} } @inproceedings{BaierBuder, author = {Baier, Daniel and Buder, Andr{\´e}}, title = {Model Selection in Latent Class Metric Conjoint Analysis: Sequential and Simultaneous Approaches}, language = {en} } @inproceedings{Baier, author = {Baier, Daniel}, title = {Additive Clustering Techniques for Market Segmentation: An Empirical Comparison Using Real and Simulated Data}, language = {en} } @inproceedings{SchmidtBaier, author = {Schmidt, Sabine and Baier, Daniel}, title = {A System Dynamics Approach of Network Externalities for the Diffusion of Complex Products}, language = {en} } @inproceedings{BaierBuder, author = {Baier, Daniel and Buder, Andr{\´e}}, title = {Identifying the Number of Classes in Hierarchical Bayes Latent Class Metric Conjoint Analysis}, language = {en} } @article{BaierGaul, author = {Baier, Daniel and Gaul, Wolfgang}, title = {Optimal Product Positioning Based on Paired Comparison Data}, language = {en} } @article{BaierOexlerWartenberg, author = {Baier, Daniel and Oexler, Petra and Wartenberg, Frank}, title = {Konzeption und Umsetzung einer marktorientierten Citylogistik}, language = {de} } @article{WartenbergKruegerBaier, author = {Wartenberg, Frank and Kr{\"u}ger, Lutz and Baier, Daniel}, title = {Marketing meßbar machen - Der Erfolg von speziellen Marketingmaßnahmen wird bei Upjohn quantifiziert}, language = {de} } @misc{BaierKruegerWartenberg, author = {Baier, Daniel and Kr{\"u}ger, Lutz and Wartenberg, Frank}, title = {Effizienter Außendiensteinsatz - Modellierte Realit{\"a}t}, series = {Absatzwirtschaft : Schriften zum Marketing}, journal = {Absatzwirtschaft : Schriften zum Marketing}, number = {7}, pages = {68 -- 72}, language = {de} } @article{GaulBaierApergis, author = {Gaul, Wolfgang and Baier, Daniel and Apergis, Apostoulos}, title = {Testmarktsimulationsverfahren in Deutschland - Eine vergleichende Analyse}, language = {de} } @article{GaulWartenbergBaier, author = {Gaul, Wolfgang and Wartenberg, Frank and Baier, Daniel}, title = {Comparing Proposals for the Solution of Data Analysis Problems in a Knowledge-Based System}, language = {en} } @misc{GaulAustBaier, author = {Gaul, Wolfgang and Aust, Eberhard and Baier, Daniel}, title = {Gewinnorientierte Produktliniengestaltung unter Ber{\"u}cksichtigung des Kundennutzens}, series = {Zeitschrift f{\"u}r Betriebswirtschaft}, volume = {65}, journal = {Zeitschrift f{\"u}r Betriebswirtschaft}, number = {8}, issn = {0044-2372}, pages = {835 -- 855}, language = {de} } @article{BaierGaulWartenberg, author = {Baier, Daniel and Gaul, Wolfgang and Wartenberg, Frank}, title = {Positioning Analysis Using Knowledge Based Support}, language = {en} } @misc{GaulBaier, author = {Gaul, Wolfgang and Baier, Daniel}, title = {Computerunterst{\"u}tzung als Management-Hilfe beim Neuprodukt-Einf{\"u}hrungsprozeß}, series = {Management \& Computer}, volume = {2}, journal = {Management \& Computer}, number = {2}, issn = {0943-4763}, pages = {85 -- 94}, language = {de} } @incollection{BaierBrusch, author = {Baier, Daniel and Brusch, Michael}, title = {Marktsegmentierung}, language = {de} }