@misc{Ma, author = {Ma, Lihui}, title = {An Analysis of America's Next Top Model from the Perspective of Consumption Alienaton [从消费异化的角度解读《全美超模大赛》], Master thesis, English Language and Literature, Sichuan Universiy, Chengdu, Sichuan, China 2012 [Application of Fromm's theories to art].}, abstract = {Since the20thcentury, the assembly line brought by the technological progress has provided abundant goods. Consequently, the related unceasing possession and consumption have become the most dominating part of life and the main way of communication between the world and people. Scholars from Frankfurt School like Marcuse and Fromm have raised the idea of consumption alienation, which has been further developed by the Eco-Marxists, represented by Ben Agger. The consumption alienation gains the control of people, nature and society by creating false demands and the value system of signs and commercialize all to the consumptive object. Modern industry and technology have led to a new genre of media with world-wide popularity-the TV reality show. America's Next Top Model, one of the most popular reality shows in America, has set an example for the other similar shows. By eye -catching training on the models and stunning photo-shoot for advisement, America's Next Top Model makes every bit of effort to produce false needs and to assign meaning to the goods for the audience, which in turn leads to the identity crisis of the audience. Thus, the audience have unconsciously fallen into the circle of consumption alienation.- In the first part, the thesis analyzes the program from the perspective of false needs, in which the creating of false needs and consumption featured by blind conformity are elaborated.- The second part focuses on sign consumption in the program, which can be found in the living environment and fierce competition among the contestants.- In the third chapter, the identity crisis caused by consumption alienation is studied to a certain degree, which is represented by confusion in self-identity and construction of false identity.- Through the research, the thesis states that America's Next Top Model is a product of consumption alienation which should alarm audience.}, language = {zh} }