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  • Andreas Jungherr (12)
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Twitternde Politiker : Zwischen buntem Rauschen und Bürgernähe 2.0 (2009)
Andreas Jungherr
Picking the Right One in a Transient World (2010)
Dan Schultz Andreas Jungherr
Show/Hide Abstract Wahlkampf vom Sofa aus: Twitter im Bundestagswahlkampf 2009. (2011)
Pascal Jürgens Andreas Jungherr
Der deutsche Bundestagswahlkampf im Superwahljahr 2009 war mit seinen Online-Elementen im Wesentlichen durch zwei Umstände geprägt: Die Erwartungen von Öffentlichkeit und Medien einen starken Online-Wahlkampf zu erleben und den Online-Experimenten der Parteien im direkten Vorlauf zur Bundestagswahl.
Why the Pirate Party Won the German Election of 2009 or the Trouble With Predicionts: A Response to Tumasjan, A. , Sprenger ,T.O., Sander, P.G., & Welpe, I.M. "Predicting Elections With Twitter: What 140 Characters Reveal About Political Sentiment" (2012)
Andreas Jungherr Pascal Jürgens Harald Schoen
Show/Hide Abstract The German federal election of 2009 : The challenge of participatory cultures in political campaigns (2012)
Andreas Jungherr
Increasingly, political actors have to act in online communication environments. There they meet overlapping networked publics with different levels of participatory cultures and varying expectations of participation in the (re)making and co-production of political content. This challenges political actors used to a top-down approach to communication. Meanwhile, online users are increasingly politically involved as legislatures all over the world become more active in regulating communication environments online. These new political actors often share participatory practices and have high levels of new media skills. Now they are challenged to adapt these bottom-up participatory cultures to the traditional political environment. This paper examines these adaption processes by examining three examples from the campaign for the German federal election of 2009. These examples include the attempt of Germany's conservative party (CDU) to encourage their supporters to adapt participatory practices, the German Social Democrats' (SPD) top-down production and distribution of online content that mimicked the look and feel of user-generated content, and the bottom-up emergence of political flash mobs.
Show/Hide Abstract Spannende Ergänzung (2012)
Andreas Jungherr
Mit der Nutzung von Social Media gehorchen öffentliche Verwaltungen dem Zeitgeist. Außerdem bieten sich Behörden durch den Einsatz sozialer Netzwerke viele neue Möglichkeiten. Die Angebote fordern jedoch Zeit, Lernbereitschaft und eventuell Anpassungen der Struktur der Kommunikationsarbeit.
The political click : political participation through e-petitions in Germany (2010)
Andreas Jungherr Pascal Jürgens
Die Rückkehr der Freiwilligen: Die steigende Bedeutung von GOTV in amerikanischen Kampagnen (2012)
Andreas Jungherr
The interplay of theory and observation: a proposition for structured research on human behavior on the web (2009)
Pascal Jürgens Andreas Jungherr Benjamin Heitmann
Is GOTV a universally applicable answer for campaigns to the challenge of fragmented audiences? (2012)
Andreas Jungherr

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